1996 Great American Insurance ATP Championships – Singles

Defending champion Andre Agassi defeated Michael Chang in a rematch of the previous year's final, 7–6(7–4), 6–4 to win the singles tennis title at the 1996 Cincinnati Masters.

Seeds
The top eight seeds received a bye to the second round.


 * 1) 🇺🇸 Pete Sampras (quarterfinals)
 * 2) 🇦🇹 Thomas Muster (semifinals)
 * 3) 🇺🇸 Michael Chang (final)
 * 4) 🇷🇺 Yevgeny Kafelnikov (quarterfinals)
 * 5)  Goran Ivanišević (quarterfinals)
 * 6) 🇺🇸 Andre Agassi (champion)
 * 7)  Richard Krajicek (third round)
 * 8) 🇺🇸 Jim Courier (third round)
 * 9)  Wayne Ferreira (quarterfinals)
 * 10) 🇸🇪 Thomas Enqvist (semifinals)
 * 11) 🇺🇸 MaliVai Washington (second round)
 * 12) 🇺🇸 Todd Martin (second round)
 * 13)  Marc Rosset (first round)
 * 14) 🇫🇷 Cédric Pioline (second round)
 * 15) 🇺🇸 Richey Reneberg (first round)
 * 16) 🇦🇺 Jason Stoltenberg (third round)

Qualifying seeds
The top five seeds received a bye to the second round. • # 🇸🇰 Ján Krošlák (qualifying competition)

• # 🇦🇺 Scott Draper (qualified)

• # 🇷🇺 Andrei Olhovskiy (second round)

• # Grant Stafford (second round)

• # 🇦🇺 Michael Tebbutt (second round)

• # Mark Knowles (first round)

• # 🇺🇸 Jonathan Stark (qualifying competition)

• # 🇨🇦 Sébastien Lareau (second round)

• # 🇮🇹 Cristiano Caratti (qualified)

• # 🇺🇸 Jim Grabb (qualified)

• # 🇺🇸 Alex Reichel (qualifying competition)

• # 🇵🇱 Wojciech Kowalski (qualified)

• # 🇳🇬 Sule Ladipo (qualifying competition)

• # 🇺🇸 Michael Sell (second round)

Qualifiers
• # 🇵🇱 Wojciech Kowalski

• # 🇦🇺 Scott Draper

• # 🇺🇸 Wade McGuire

• # 🇺🇸 Alex O'Brien

• # 🇺🇸 Jim Grabb

• # Saša Hiršzon

• # 🇮🇹 Cristiano Caratti