2010 Western & Southern Financial Group Masters and Women's Open

The 2010 Cincinnati Masters (also known as the Western & Southern Financial Group Masters and Western & Southern Financial Group Women's Open for sponsorship reasons) was a tennis tournament that were played on outdoor hard courts at the Lindner Family Tennis Center in Mason, Ohio, United States, with the men playing from August 14 through August 22, 2010, and the women from August 7 through August 15, 2010. It was the 109th edition of the Cincinnati Masters (82nd for the women), and was part of the ATP Masters Series of the 2010 ATP World Tour, and of the Premier Series of the 2010 WTA Tour.

Seeds

 * Seedings are based on the rankings of August 9, 2010

Other entrants
The following players received wildcards into the singles main draw
 * 🇺🇸 James Blake
 * 🇺🇸 Mardy Fish
 * 🇺🇸 Robby Ginepri
 * 🇺🇸 Donald Young

The following players received entry from the qualifying draw:
 * 🇩🇪 Benjamin Becker
 * 🇺🇸 Taylor Dent
 * 🇮🇳 Somdev Devvarman
 * 🇨🇴 Alejandro Falla
 * 🇨🇴 Santiago Giraldo
 * 🇺🇿 Denis Istomin
 * 🇩🇪 Florian Mayer

Notable withdrawals

 * 🇦🇷 Juan Martín del Potro (wrist injury)
 * 🇪🇸 Juan Carlos Ferrero (flu)
 * Fernando González (calf)
 * 🇪🇸 Albert Montañés
 * 🇫🇷 Jo-Wilfried Tsonga (knee injury)

Seeds

 * Seedings are based on the rankings of August 2, 2010.

Other entrants
The following players received wildcards into the singles main draw
 * 🇺🇸 Jamie Hampton
 * 🇺🇸 Christina McHale
 * 🇺🇸 Coco Vandeweghe

The following players received entry from the qualifying draw:
 * 🇺🇿 Akgul Amanmuradova
 * 🇭🇺 Gréta Arn
 * 🇷🇴 Sorana Cîrstea
 * 🇯🇵 Kimiko Date-Krumm
 * 🇷🇺 Vera Dushevina
 * 🇷🇸 Bojana Jovanovski
 * 🇺🇸 Vania King
 * 🇷🇺 Alla Kudryavtseva
 * 🇪🇸 Nuria Llagostera Vives
 * 🇯🇵 Ayumi Morita
 * 🇷🇴 Monica Niculescu
 * 🇦🇺 Anastasia Rodionova

Notable withdrawals

 * 🇧🇪 Justine Henin (elbow injury)
 * 🇦🇺 Samantha Stosur (shoulder injury)
 * 🇺🇸 Serena Williams (foot surgery)
 * 🇺🇸 Venus Williams (knee injury)
 * 🇪🇸 María José Martínez Sánchez (knee injury)

Men's singles
Roger Federer defeated 🇺🇸 Mardy Fish 6–7(5–7), 7–6(7–1), 6–4
 * It was Federer's 2nd title of the year and 63rd of his career. It was his 4th win at the event also winning in 2005, 2007, and 2009. It was his 17th Masters 1000 title.

Women's singles
🇧🇪 Kim Clijsters defeated 🇷🇺 Maria Sharapova 2–6, 7–6(7–4), 6–2
 * It was Clijsters' 3rd title of the year and 38th of her career.

Men's doubles
🇺🇸 Bob Bryan / 🇺🇸 Mike Bryan defeated 🇮🇳 Mahesh Bhupathi / 🇧🇾 Max Mirnyi 6–3, 6–4.

Women's doubles
🇧🇾 Victoria Azarenka / 🇷🇺 Maria Kirilenko defeated 🇺🇸 Lisa Raymond / 🇦🇺 Rennae Stubbs 7–6(7–4), 7–6(10–8)