Algospeak

Algospeak is the use of coded expressions to evade automated moderation algorithms on social media platforms such as TikTok and YouTube. Users use algospeak to discuss topics deemed sensitive to moderation algorithms while avoiding penalties such as shadow banning. A type of internet slang, Calhoun and Fawcett described it as a "linguistic self-censorship".

Causes
Many social media platforms use automated content moderation systems to align content with the platform's guidelines, which are often not determined by the users themselves. Tiktok, in particular, employs human moderators and artificial intelligence, in addition to reviewing user reports. Such AIs are often called "algorithms" or "bots" despite them not following a strict algorithm. TikTok's unequal enforcement on topics such as LGBT and obesity has led a to a view of it being contradictory and "inconsistent". In addition, AI may miss important context. Communities who aid people who struggle with self-harm or suicidal thoughts may inadvertantly get caught in the automated moderation. and the black box model of AIs makes it opaque to research.

Algospeak is different from other types of netspeak in that its primary purpose is to avoid moderation, instead of helping to create communal identity, though algospeak may be used in online communities.

As of 2022 according to Forbes, almost a third of American social media users reported using "emojis or alternative phrases" to subvert content moderation.

Methods
Algospeak uses techniques akin to those used in Aesopian language to conceal the intended meaning from automated content filters, while being understandable to human readers. One such method draws from leetspeak, where letters are replaced with lookalike characters (eg. $3X for sex).

Subject matters
Tiktok users have used algospeak to discuss and provide support to those who self-harm.

Examples
According to New York Times:
 * le dollar bean – lesbian
 * panini press, panoramic - pandemic
 * accountant - sex worker
 * unalive - dead
 * cornucopia - homophobia
 * leg booty - LGBTQ
 * nip nops - nipples
 * seggs - sex