Atypical Advantage

Atypical Advantage is an employment website for people with disabilities in India. It aims at creating income-generating opportunities for disabled people with conditions such as learning disability, Asperger syndrome, autism, fragile X syndrome, spinal cord injury, locomotor disability, hearing and visual impairment, Down syndrome, and muscular dystrophy who would like to work as singers, dancers, masseuses, voiceover artistes, painters, photographers and other 16 categories. It works with corporations to increase the representation of people with disabilities in the workforce.

History
It was founded by Indian Institute of Management Bangalore (IIMB) alumnus Vineet Saraiwala, who has retinitis pigmentosa which causes loss of eyesight with the passage of time. His own experiences led him to start the platform.

Industry background
It works in three sections: "Talent," "Art," and "Store." The "Talent" section, provides job-matching services between disabled individuals and employers. It has formed partnerships with companies, including Amazon, Pepperfry, Tata Consultancy Services, Flipkart and Hindustan Unilever. The "Art" section enables disabled individuals to offer their services in performing arts, visual arts and freelancers while the "Store" section, allows them to sell products directly.

Social events and initiatives

 * Portrait Perfect Valentine initiative in 2021 featured eight artists with disabilities from across India. In this drive, people could choose from these artists to get their custom portraits.
 * Celebrated Freedom for All event, hosted by Pepperfry invited 10 disabled artists from Atypical Advantage to paint their perspective of freedom using Pepperfry Studio’s façade.
 * Art of the Nation Exhibition which was a collaboration between The Art Junction and Atypical Advantage to raise awareness about the abilities of Indian artists with disabilities. It showcased curated artworks of 10 differently abled artists.
 * Gift A Mini Concert’ initiative, it allows people to sign up performers for private and exclusive concerts. It is a way to generate more shows for disabled performers.
 * Independence Day 2023 Celebration in collaboration with shopping mall where disabled individuals performed live.