Britain's Next Top Model series 12

The twelfth and final cycle of Britain's Next Top Model premiered on 19 October 2017 on Lifetime. This was the third cycle of the series to be hosted by former contestant Abbey Clancy. Photographer Nicky Johnston returned for the new series as well. Previous judges Hilary Alexander and Paul Sculfor did not return. Sculfor was replaced by British male model Max Rogers, while Hilary Alexander's place at judging remained open for a guest judge each week. This cycle re-introduced individual critiques as elimination.

The prizes for this cycle included a modelling contract with Models 1, a fashion spread in Cosmopolitan magazine, nationwide campaigns for Show Beauty, Missguided, Cinere, and Lola Make Up along with a yearly supply of each brand's products, and a gift of portable electronic devices courtesy of Alcatel.

The winner of the competition was 22-year-old Ivy Watson from Lincoln, Lincolnshire. Watson was the first and only winner of the show to have never placed in the bottom two.

Contestants
(Ages stated are at start of contest)

Judges

 * Abbey Clancy (host)
 * Cindy Bishop (host)
 * Nicky Johnston
 * Max Rogers

Results

 * The contestant was eliminated

eliminated
 * The contestant returned from the previous season in the second episode
 * The contestant quit the competition
 * The contestant was put through collectively to the next round
 * The contestant was part of a non-elimination bottom two
 * The contestant won the competition

Bottom two/three

 * The contestant was eliminated after her first time in the bottom two/three
 * The contestant was eliminated after her second time in the bottom two/three
 * The contestant quit the competition
 * The contestant was eliminated in the final judging and placed as the runner-up

Average call-out order
Episode 7 & 10 is not included.

Makeovers

 * Tamsin - Cut to shoulder length and dyed chestnut brown
 * Efi - Cut short with bangs and dyed brown
 * Louisa - Cut to chin length and dyed chocolate brown
 * Shaunagh - Cut to chin length and dyed red
 * Martha - Cut to shoulder length with light pink highlights
 * Cirrah Leah - Volumized curls, dyed auburn and eyebrows lightened
 * Sophia - Dyed dark brown with bangs
 * Eleanor - Cut to chin length and dyed light blonde
 * Kira - Pixie cut and dyed brown
 * Ivy - Cut to shoulder length and dyed platinum blonde