Celebrity Big Brother (British TV series) series 23

Celebrity Big Brother 2024, also known as Celebrity Big Brother 23, is the twenty-third series of Celebrity Big Brother. It is the first celebrity series and second series of Big Brother overall to air on ITV after ITV plc gained the rights to the format. The series began on 4 March 2024, almost six years since it last aired on Channel 5 and was co-presented by AJ Odudu and Will Best.

The series featured Sharon Osbourne as the first ever "Celebrity Lodger". On 22 March 2024, David Potts was announced as the winner of the series, with Nikita Kuzmin finishing as the runner-up.

Production
In August 2022, ITV plc. announced that they were reviving Big Brother in 2023. However, it was not initially confirmed as to whether they were planning to revive Celebrity Big Brother alongside it. In October 2023, the twentieth civilian series launched on ITV2 presented by AJ Odudu and Will Best, and several reports of a revival of Celebrity Big Brother began circulating. In November 2023, during the fifth live eviction episode of the civilian series, it was announced that Celebrity Big Brother would return on ITV in 2024, presented by Odudu and Best. An ITV press release confirmed the decision to recommission the celebrity version was reached "following the success of the civilian series", and that "a star-studded celebrity edition would air on ITV1 and STV following year". Unlike the civilian series, which is broadcast on ITV2, the celebrity series will air exclusively on the main ITV network. The show's spin off series Celebrity Big Brother: Late & Live is planned to air on ITV2, with the Celebrity Big Brother: Live Stream airing daily on ITVX.

Format
Following the commissioning of the show, ITV confirmed that Celebrity Big Brother will see a "new cast of famous faces isolated from the outside world as they embark on the ultimate social experiment, taking up residence in the iconic Big Brother house" [...] and will take part in weekly nominations and tasks with cameras capturing their every move. The series is set to begin with a 90-minute launch show airing on ITV1. Unlike the prior civilian series, the launch will be live.

The series began on 4 March 2024 and is set to run for 19 days, the shortest duration of a celebrity version since the third series in 2005, which will be covered over 17 episodes, airing six nights a week from Sunday to Friday at 9pm. Six episodes of which are 90-minute shows, this includes the launch show, the live evictions which are set to air twice a week, and the final. Celebrity Big Brother: Late & Live follows at 10pm on ITV2. Following this, the Celebrity Big Brother: Live Stream covered live feed from the house "into the small hours every night" on ITVX, which aired seven nights a week from 11pm until 2am from Sunday from Friday, and from 9pm until 2am on Saturdays. The series will conclude with a 90-minute finale episode.

House
The series was filmed at the same house built for the twentieth civilian series, located at Garden Studios in North London. The house followed the same design as the twentieth civilian series, however the colour schemes were changed slightly as well as other elements of decor. Another addition was the gold stars featured on the walls and furniture in rooms throughout the house. The Diary Room chair was revealed on 29 February 2023, and is the same chair used for the twentieth civilian series, but features a gold star in the centre and one of the light panels behind the chair features pink lightbulbs. The "Big Brother eye" at the foot of the garden that was previously a seating area has instead been filled with plants.

Eye logo
During the 20-second teaser aired in November 2023, it depicted the basic eye logo template similar to the one used for the civilian series teaser, however featured a star in the centre instead. The show's narrator Marcus Bentley teased the series with the tagline "Celebrities... Big Brother is coming to get you." On 9 February 2024, the official eye logo for the series was revealed during that evening's episode of Love Island: All Stars on ITV2. The logo uses the same design as the twentieth civilian series, but instead features a "star" in the centre and several of the emojis have been replaced with a trophy, champagne glasses and a camera respectively.

Trailer
The trailer for the series was released on 15 February 2024, featuring "celebrities" in various scenarios covering their faces with different objects as they attempt to evade the paparazzi. It concludes with hosts Odudu and Best stood outside the Big Brother house during which they state the tagline "They [the celebrities] can run... but they can't hide".

Housemates
On Day 1, twelve housemates entered the house during the launch show. Sharon Osbourne entered the house as a "Celebrity Lodger".

Bradley Riches
Bradley Riches is an English actor, known for portraying the role of James McEwan in the Netflix teen series Heartstopper since 2022. He has also appeared in various stage productions including Footloose, Monstersongs, and Disaster!. He entered the house on Day 1. He became the seventh housemate to be evicted on Day 17, in a back-door eviction.

Colson Smith
Colson Smith is an English actor, who is best known for portraying the role of Craig Tinker on the ITV soap opera Coronation Street since 2011. He also competed on the ITV reality series The Games in 2022. He entered the house on Day 1. He left the house on Day 19, finishing in third place.

David Potts
David Potts is an English television personality, who is best known for appearing as head rep on the ITV2 reality series Ibiza Weekender and its successor Kavos Weekender from 2016 to 2023. He has also appeared on various other shows including Celebs Go Dating, Celebs on the Farm, Celebrity Karaoke Club and Celebrity Ghost Trip. He entered the house on Day 1. He won the show on Day 19, leaving the house in first place.

Ekin-Su Cülcüloğlu
Ekin-Su Cülcüloğlu is a British-Turkish actress, model, and television personality. She portrayed the role of Isil in the Turkish soap opera Kuzey Yıldızı İlk Aşk, before going on to win the eighth series of Love Island in 2022. She subsequently appeared on the fifteenth series of Dancing on Ice and the second season of The Traitors US. She entered the house on Day 1. She became the fourth housemate to be evicted on Day 12, in a double eviction.

Fern Britton
Fern Britton is an English television presenter and author. After co-presenting shows such as Breakfast Time and Ready Steady Cook, she went on to co-present ITV's This Morning between 1999 and 2009. She also co-presented All Star Mr & Mrs and went on to front her own talk shows, Fern Britton Meets... and Fern. She has also participated in Strictly Come Dancing and has gone on to publish various novels and books consisting of short stories and non-fiction. She entered the house on Day 1. She left the house on Day 19, in fifth place.

Gary Goldsmith
Gary Goldsmith is an English businessman and entrepreneur who is the maternal uncle of Catherine, Princess of Wales. Regarded as the "black sheep" of the family, Goldsmith is a self-made millionaire as a result of his IT recruitment companies. He entered the house on Day 1. He became the first housemate to be evicted on Day 5.

Lauren Simon
Lauren Simon is an English television personality, known for appearing as a cast member on the ITVBe reality television series The Real Housewives of Cheshire since 2015. She has also appeared on Release the Hounds, CelebAbility, Celebrity Dinner Date and First Dates. She entered the house on Day 1. She became the second housemate to be evicted on Day 9.

Levi Roots
Levi Roots is a British-Jamaican reggae musician, television personality, celebrity chef, author and businessman. Roots has performed with James Brown and Maxi Priest and was nominated for a Best Reggae Act MOBO award in 1998. He gained further notability after appearing on Dragons' Den in 2007, where he gained £50,000 funding for his Reggae Reggae Sauce. He entered the house on Day 1. He became the third housemate to be evicted on Day 12, in a double eviction.

Louis Walsh
Louis Walsh is an Irish music manager and television personality. Throughout his career, he has managed bands such as Boyzone, Westlife and Girls Aloud. He has also served as a talent show judge on television shows such as Popstars, You're a Star, Ireland's Got Talent and most notably The X Factor. He entered the house on Day 1. He left the house on Day 19, in fourth place.

Marisha Wallace
Marisha Wallace is an American actress and singer, who is known for her work in musical theatre. She has appeared in the West End production of Dreamgirls, as well as Waitress and Hairspray. She garnered an Olivier Award nomination for Best Actress in a Supporting Role in a Musical for her portrayal of Ado Annie in Oklahoma!, and whilst in the house received another for Best Actress in a Musical for her role as Adelaide in Guys and Dolls. She also released albums titled Soul Holiday and Tomorrow. She entered the house on Day 1. She became the fifth housemate to be evicted on Day 16, in a double eviction.

Nikita Kuzmin
Nikita Kuzmin is a Ukrainian-Italian dancer and choreographer. He appeared as a professional dancer on the RTL series Let's Dance in 2020, before becoming a professional on the British version Strictly Come Dancing the following year. Kuzmin is also the holder of six Italian Championship titles. He entered the house on Day 1. He left the house on Day 19, as the runner-up.

Zeze Millz
Zeze Millz is an English social media personality and television presenter. She fronted her own YouTube series The Zeze Millz Show in which she interviewed a variety of guests most notably members of the Black British music industry. She has also co-presented the Channel 4 chat show Unapolagetic and appeared on Celeb Cooking School. She entered the house on Day 1. She became the sixth housemate to be evicted on Day 16, in a double eviction.

Sharon Osbourne
Sharon Osbourne is a British-American television personality, music manager, and author. She is married to heavy metal singer Ozzy Osbourne and came to prominence while appearing on the families' reality television show The Osbournes, before becoming a judge on the television talent competition shows The X Factor and America's Got Talent. She entered the house on Day 1 as the first ever "Celebrity Lodger". Following her entrance, she had to decide which three housemates made the worst first impressions before choosing one housemate to face the first eviction of the series. She ultimately chose Gary. On Day 7, she got to secretly got watch the housemates' nominations, before having to save one of the nominated housemates from eviction, and replace them with another. She chose to save Zeze, and nominated Fern in her place. She left the house on Day 9.

Summary
The main events in the Celebrity Big Brother 23 house are summarised in the table below.

Ratings
Official ratings are taken from the Broadcasters' Audience Research Board. The live launch on 4 March was watched by 3.8 million across all devices, making it the most watched launch since Celebrity Big Brother 8 in 2011.