Dongfeng Rich

The Dongfeng Rich is a series of pickup trucks produced by the Dongfeng Nissan joint venture of Chinese auto manufacturer Dongfeng Motor Corporation.

First generation
The first generation Dongfeng Rich is a pickup truck and a SUV based on the design of the Nissan D22 pickup truck due to the Dongfeng-Nissan joint venture using the Nissan F-Alpha platform. It is produced as a pickup and an SUV, which is essentially the pickup with a long roof bed cover. The diesel version is powered by a 2.5-liter turbo diesel engine mated to a 6-speed manual gearbox, producing a maximum output of 140hp and 305N·m or torque. The petrol version is powered by a 2.4-liter gasoline engine, producing a maximum output of 139hp and 217N·m or torque mated to a 5-speed manual gearbox.

Second generation
The second generation Rich pickup is also based on the same Nissan platform as the first generation Rich with the powertrain also being carried over, and was later rebadged as a Peugeot in some markets. The second generation Rich was launched in December 2014 with the front and rear end of the truck completely restyled and the interior updated. An update was launched in March 2017 to fulfill the National V emissions standard. The update features a powertrain with a 2.5-liter turbo diesel engine developing 140hp and 305N·m of torque, which is 24hp more and 25N·m more than the original version. The transmission is a 6-speed manual gearbox and both 2-wheel drive and 4-wheel drive variants are available.

2018 facelift
The second generation Rich received a minor update in 2018 with the powertrain remain unchanged. The interior received a complete redesign with a 7 inch touch screen as the center piece featuring Bluetooth, phone connection, tire pressure detection, reverse radar and ESP. From the 2018 model year, 4-wheel drive models are also available.

2021 facelift
The second generation Dongfeng Rich received a facelift for the 2021 model year and was launched in January 2021. The update includes a redesigned front end and revamped interior. The interior now features a 3.5 inch screen and a 7 inch full color display in the center console with reverse camera, Baidu Carlife, navigation, and online music integrated in the system. ESC is also added to the update. The diesel version is powered by a YCY24165-61 2.4-liter turbo diesel engine, producing a maximum output of 165hp（121kW）and 350N·m or torque. The petrol version is powered by a ATZD 2.4-liter gasoline engine, producing a maximum output of 158hp（116kW））and 235N·m or torque. The transmission is a 5-speed manual gearbox and both 2-wheel drive and 4-wheel drive variants are available.

Peugeot Pick Up
Due to the Dongfeng Peugeot-Citroën joint venture between PSA and Dongfeng, it was revealed in July 2017 that Dongfeng will manufacture a badge-engineered version of the Dongfeng Rich double cab pickup as the Peugeot Pickup, and the rebadged pickup would be on sale in Africa starting from September 2017.

Peugeot replaced it at the beginning of 2021 with the Peugeot Landtrek.

Rich 6
A more upmarket model named the Rich 6 was launched in 2017 selling alongside the regular Dongfeng Rich. It is based on the third generation Nissan Navara with only the front end restyled. It is also available as an EV with a 68kWh battery and a single 120kW/420Nm electric motor.

A 5-door SUV bodystyle was also available as the Palazzo (Palasuo, 帕拉索).

Powertrain and performance
There are two engines available for the Rich 6. The 2.4-litre gasoline engine of the Rich 6 has a maximum power output of 158ps and peak torque of 230 Nm, mated to a 5-speed manual gearbox; the 2.5-litre turbo diesel engine of the Rich 6 has a maximum power output of 140 ps and a peak torque of 305 Nm, matched with a 5-speed manual gearbox and a 6-speed automatic gearbox from ZF with economic, sports and snow driving mode. The four-wheel drive system is supplied by BorgWarner, but without a rear axle differential lock. The suspension structure is front double wishbone and rear leaf spring, while the elastic element is 5 pieces of variable section steel plate. In terms of the off-road capabilities, the approach angle, departure angle and minimum ground clearance of Rich 6 is 31°, 20°, and 207mm. The Rich 6 is equipped with 255/70 R16 tires, with front disc brakes and rear drum brakes as standard.

Rich 7
Launched in June 2022, the Rich 7 is a more premium variant of the Rich 6, featuring a more civilian front end design. The Rich 7 model equipped with the M9T 2.3-liter turbo diesel engine produces a maximum output of 166hp（122kW）and 420N·m which is 3hp more and 40N·m more compared to the Rich 6 equipped with the M9T engine. The transmission is a ZF Friedrichshafen supplied 8-speed automatic gearbox. The Rich 7 also spawned the Dongfeng Palazzo 2022 facelift.