Draft:Filippa K

Filippa K is a Stockholm-based fashion house founded by Swedish designer Filippa Knutsson in 1993. Its ready-to-wear clothing, footwear and accessories have a Scandinavian minimalism design perspective with a sustainability mission.

History
Filippa Knutsson founded Filippa K in 1993 with Patrik Kihlborg and Karin Segerblom. Having worked at Gul & Blå, the denim label founded by parents Lars Knutsson and Martina Clason, Filippa started Filippa K as a way to meet her own needs, and it was part of the Scandinavian minimalism fashion wave of the 1990s. The company has maintained a presence in the Nordics and parts of Europe since it was founded, launching a menswear line in 1998 and expanding into active and leisurewear in 2011.

Filippa K's Creative Director Liisa Kessler was appointed in January 2022 as the first successor to Knutsson, who stepped away from the role in 2019. Kessler was formerly a designer at Yves Saint Laurent and worked at Parisian fashion houses such as Chloé and Y/Project. She has a dual Finnish and German background.

Products
Filippa K's approach in the 90s was based around the ideas of style, simplicity and quality, with its first popular item being stretch jeans: low-waisted skinny-style flares with a form-enhancing fit. Taking inspiration from Filippa K’s heritage, Creative Director Liisa Kessler has expressed wanting to redefine Scandinavian sensual minimalism for the modern day. Kessler's debut for Filippa K was the Spring/Summer 2023 collection, a combination of casual, evening and tailored garments,

Sustainability
Filippa K's vision of mindful consumption started in 1993, and the company developed a circularity business model in 2010. The collections include fibres such as organic and natural materials, and textiles such as recycled polyester, working towards producing an increased proportion of garments made from sustainable fibres each season.

The Swedish Wool Project
Filippa K collaborates on sustainability projects with partners from other industries. In 2020, the brand won the Drapers Award for Best Supply Chain Initiative for The Swedish Wool Project. Filippa K created a traceable supply chain to turn the waste of wool from the Swedish meat industry into a resource with its Swedish Wool sweaters. The initiative has been scaled up with support from Axel Johnson Group to make the supply chain accessible to more partners.

In 2021 Filippa K collaborated with emerging Swedish designer Stina Randestad (Stinarand) to create a capsule collection of avant garde pieces made entirely from upcycled Filippa K garments and scraps.

In 2021 Filippa K launched Preowned: an online resale platform through its own site in partnership with Archive. The platform allows customers to shop and sell preowned Filippa K items and shop archive pieces from the brand.

Stores
Filippa K has retail locations across Europe in Sweden, Germany, Netherlands, Norway, Denmark, Belgium and Finland. Its flagship store is located on Biblioteksgatan in Stockholm.