Draft:John Olav Lefdal

John Olav Lefdal (born June 5th 1964) is a Norwegian businessman. Lefdal runs a multitude of businesses within the travel and leisure industries, distribution and luxury yachts.

Nor Drikk
Lefdal began his life as a businessman in 1987 when he took over the distribution agreement for Ringnes in the Sogn og Fjordane county in Western Norway through his company Nor Drikk.

His father Aslak Lefdal was offered the contract, however due to health concerns he asked if Lefdal wanted to join this venture. His fathers health deteriorated further, so he pledged his house to the banks in order to continue the operations alone.

Lefdals father established Nordfjord Service Terminal a company responsible for what was to become the cruise quay in Olden. Lefdal would later also run this business.

In the beginning the company was not profitable, however after renegotiating his terms with Ringnes he turned Nor Drikk into a profitable venture. He moved his warehouse and distribution center to Stryn he gained geographical advantage. In 2010 Nor Drikk had grown a lot, and needed more space for its operations. Thus Lefdal moved his operations to Nordfjordeid, and purchased over 8000 square meters of land in the middle of the town.

Eventually Nor Drikk had the sole distribution rights within Sogn og Fjordane and parts of Møre og Romsdal. Growing to a highly successful venture.

Lefdal Invest
In 2005 he established Lefdal Invest as a parent company for his ventures. Today it owns the following companies:


 * Nor Drikk AS (100%)
 * Dreamline Yatchs AS (100%)
 * Dreamline Charter AS (100%)
 * Nordfjord Service Terminal AS (100%)
 * Bryggen Hotel Nordfjord AS (100%)
 * Seawalk Nordfjord AS (61%)
 * Davik Fjordparadis AS (50%)
 * Nordfjord Turisthotell AS (40%)
 * Nordfjord Betong AS (34.621%)
 * Midtbygg AS (25%)
 * Solheim Diesel Holding AS (25%)
 * Sagastad Drift AS (8.75%)
 * and others with minor shares

In addition the company owns large amounts of property mainly in the Nordfjord region.

Dreamline Yatchs
Lefdal owns and operates the companies Dreamline Yatchs and Dreamline Charter. Dreamline has exclusive rights to sell the brands Riva and Feretti in Norway and Sweden. They also sell other high end brands such as Pershing.

His charter business offers luxury yachting and has had superstar clients such as Justin Bieber and Adele. One of the most famous ships in the Dreamline collection is Riva Italia 135 a 40 meter luxury yatch that can host up to 100 people.