Draft:Kasetsart Business School

Kasetsart Business School (KBS) or Faculty of Business Administration (คณะบริหารธุรกิจ มหาวิทยาลัยเกษตรศาสตร์) is the business school of Kasetsart University (KU), a public research university based in Bangkok, Thailand. Founded as the Division of Accounting in the Faculty of Cooperatives in 1943 (today's divided into Faculty of Economics and Faculty of Business Administration), the school received its current name in 1992. Today considered one of the Thailand's leading business schools in Asia.

Kasetsart Business School offers undergraduate degrees (Accounting, Finance, Marketing, Management, Operations Management, Marketing International Program, Business Administration International Program), full-time MBA, part-time MBA, MBA International Program, Executive MBA (EXMBA), Master of Accountancy (Data and Analytics), Master of Arts (Applied Finance), Ph.D., and Executive Education programs.

The Accounting academic degree program, Finance academic degree program and Marketing academic degree program at Kasetsart Business School consistently has been ranked among the top ten of the most highly regarded undergraduate programs in the Thailand by Council of University Presidents of Thailand (CUPT).

The Bachelor of Accountancy program (B.Acc.) has long been academically acclaimed and is accredited by leading professional accounting bodies worldwide, namely the Chartered Institute of Management Accountants (CIMA) and the Federation of Accounting Professions, Under the Royal Patronage of His Majesty The King (TFAC). The M.A. in Applied Finance program is accredited by the Chartered Financial Analyst Institute (CFA Institute) as CFA Program Candidate Body of Knowledge or University Affiliation Program (UAP). Kasetsart Business School has been accepted into the esteemed membership of the Association to Advance Collegiate Schools of Business (AACSB) in 2012. In addition, the B.B.A. in Marketing program is accredited by the ASEAN University Network Quality Assurance (AUN-QA)

Consistently ranked among the best business schools, Kasetsart Business School was ranked 451-500 among worldwide business schools for Business & Management Studies in 2019, #501-550 in 2021, #451-500 in 2022, #501-550 in 2023 by QS World University Ranking by Subjects (QS). The school was also ranked 601+ in the world for Business & Economics for all years between 2021 and 2023 based on the Times Higher Education (THE).

The KBS's notable alumni include former Minister of the Office of the Prime Minister of Thailand, Kritsana Sihalak; former Deputy Minister of Commerce of Thailand, Mr. Suriya Lapwisutthisin; former Minister of the Office of the Prime Minister of Thailand, former Minister of Education of Thailand, and former Minister of Culture of Thailand, Mr. Woravat Auapinyakul;  former Director of Bureau of the Budget, Ministry of Finance of Thailand, Mr. Worawit Jumpeerat; current Assistant Governor Payment Systems Policy and Financial Consumer Protection Group, Bank of Thailand, Ms. Siritida Panomwon Na Ayudhya; former Director - General of Cooperative Auditing Department, Ministry of Agriculture and Cooperatives of Thailand, Mr. Singthong Chinworarangsee;   former the first President and CEO of PTT Oil and Retail Business Public Company Limited (OR), Ms. Jiraphon Kawswat;   current Assistant to chairman of the executive board of Boonrawd Brewery Co.,Ltd, Mr. Chutchai Wiratyosin; current CFO of OISHI Group Public Company Limited, Mr. Kritsada Wattanapakin;   former President of Media Studio Company Limited and former Senior Auditor of PwC Thailand, Mrs. Charlotte Donavanik; and current CFO of TOA Paint (Thailand) Public Company Limited, Ms. Taweeporn Patanakitraung are also KBS alumni.

History
The Kasetsart Business School is home to a rich and varied tradition, having evolved over the course of more than a half-century to become the institution it is today.

The Kasetsart Business School traces its roots back to 1943 with the establishment of an accounting major. As a formal academic unit under the Faculty of Cooperatives, by 1966, the faculty had become a named faculty, the Faculty of Economic and Business Administration.

Over the course of the next half-century, the faculty earned an international reputation as a leader in its field, in terms of both education—undergraduate and graduate—and research. By 1992, the faculty had become a named faculty, the Faculty of Business Administration or Kasetsart Business School (KBS).

Today, the Kasetsart Business School is internationally renowned for its expertise in accounting, finance, management, operation management, marketing, and data analytic.

Academic departments

 * Accounting
 * Finance
 * Marketing
 * Management
 * Technology and Operations Management

Research & Education Centers

 * Asia Market Expertise Center (AMEC)
 * Social Enterprise Leadership Center
 * Yunus Social Business Center of Kasetsart Business School
 * Competence Centers for the Development of Sustainable Tourism and Innovative Financial Management Strategies
 * Kasetsart Business School Media Center

Logo
The Kasetsart Business School places a high priority on developing and maintaining a consistent corporate image to reinforce its status and position, both in the local and wider communities.

The symbol of the Kasetsart Business School is ″Phang Nga (พังงา) ″, which is a ship's wheel used to control the direction of marine navigation. By means Guidance towards the intended destination

Undergraduate programs
At the undergraduate level, the school offers the Bachelor of Accountancy Program (B.Acc.) and the Bachelor of Business Administration (B.B.A.), a four-year program with academic majors in the areas of accounting, finance, management, marketing, operations management, marketing international program and business administration international program.

Admissions process
Undergraduate students of The Kasetsart Business School selects applicants who are high school students in the final year of the school through a central admissions system. Applicants need to apply for each program separately. Both Bachelor of Accountancy Programs (full-time and part-time), BBA (Finance, Marketing, Management, Operations Management), BBA IP in Marketing (KUBIM) and BBA which are different from business degree programs. The other bachelor's degrees are where students take a consolidated course in the first year and then a separate branch in the second year.

For applying to study in international programs (International Program) IELTS or TOEFL (paper-based, internet-based, Computer-based) or KU-EPT or OOPT scores are required.

Statistics
Undergraduate students from KBS, either graduate with a Bachelor of Accountancy Program (B.Acc.), Bachelor of Business Administration in Finance (B.B.A. in finance) or in Marketing (B.B.A. in marketing) or in Management (B.B.A. in management) or in Operations Management (B.B.A. in Operations Management) or in Marketing International Program (B.B.A. in Marketing International Program, KUBIM), Bachelor of Business Administration International Program (B.B.A. International Program). The programs are all extremely selective.

In 2019, the B.B.A. in Finance program was most selective (Apply = 3,151 people), with an acceptance rate for the class was 30 people and B.B.A. in Marketing program was also ranked #2 nationally selective (Apply = 2,723 people), with an acceptance rate for the class was 30 people by Council of University Presidents of Thailand (CUPT). In 2018, the Bachelor of Accountancy Program was most nationally selective (Apply = 987 people), with an acceptance rate for the class was 125 people by CUPT. In 2017, the Bachelor of Accountancy Program was also ranked #5 nationally selective (Apply = 1,201 people), with an acceptance rate for the class was 140 people by CUPT. In 2016, the Bachelor of Accountancy Program was also ranked #3 nationally selective (Apply = 1,332 people), with an acceptance rate for the class was 110 people by CUPT. And Bachelor of Accountancy Program was also ranked #9 nationally selective (Apply = 1,662 people, with an acceptance rate for the class 150 people by CUPT in 2015.

Graduation and employment
The Kasetsart Business School uses a course credit system similar to that used in most American universities. Each course has a fixed credit weight and students must complete a set number of units over four years to meet the requirements for graduation. However, students can also complete a bachelor's degree in 3.5 years.

According to information from those who graduated in 2015, undergraduate students of The Kasetsart Business School reported an average employment rate of 93.20% with an average starting salary of 21,284.7 baht. The program with the highest average employment rate and starting salary was The Bachelor of Accounting Program (regular part) had the highest average employment rate of 98.51%, the highest average starting salary of 24,419.8 baht, followed by the Bachelor of Accounting Program (special part) had an average employment rate of 94.59%, the average starting salary of 23,219.9. Baht

Graduates programs
KBS offers a traditional Master of Business Administration (MBA) program typically completed in two years. The MBA program has 5 program, namely
 * MBA
 * Regular MBA Program (RMBA): Full-time
 * Young Executive MBA Program (YMBA): Part-time
 * Civil-Military MBA Program (CMMBA)
 * Kasetsart International MBA Program (KIMBA)
 * Executive MBA Program (EXMBA)

The Master of Accountancy (Data and Analytics) degrees; one is intended to prepare students to become Certified Public Accountants and accredited by the Federation of Accounting Professions, Under the Royal Patronage of His Majesty The King (TFAC).
 * Master of Accountancy (Data and Analytics

The KBS also offers Master of Arts (Applied Finance) program is accredited by the Chartered Financial Analyst Institute (CFA Institute) as CFA Program Candidate Body of Knowledge or University Affiliation Program (UAP).
 * Master of Arts (Applied Finance)

The KBS also offers Ph.D. (Business Administration) degrees for deep academics and researching.
 * Doctor of Philosophy (Ph.D.)

Executive Education
KBS also offers executive education programs for working professionals and for continuing business education for senior executives.

The Executive Education is the open-enrolment programmes feature general management, leadership, strategy, finance, marketing and innovation. Instructors elaborate on core management concepts and share the best management practice. Efficient teaching methods, such as class instruction, case studies, tutoring, experience-based teaching, reflective teaching, and benchmarking, are aimed at enhancing middle-and-top managers’ leadership so that they can be well-placed to meet challenges in an ever-changing business environment.

The Example Programs for Executive Education including the Fast Mini MBA for New Manager in the Age of VUCA (Certificate Program)  and the KU Change Agent Readiness Executive Program (Certificate Program) or KU CARE

In addition, Department of Accounting also offer executive education program, also known as ″KU Data and Analytics (KU DNA): Professional Academy″. The KU DNA: Professional Academy program including ″Digital Transformation Certificate: Mastering Your Digital Future″ and ″Executive Training in ERM & ESG for Sustainability″ etc.

International Accreditations
The Bachelor of Accountancy program (B.Acc.) has long been academically acclaimed and is accredited by leading professional accounting bodies worldwide, namely the Chartered Institute of Management Accountants (CIMA) and the Federation of Accounting Professions, Under the Royal Patronage of His Majesty The King (TFAC).
 * Chartered Institute of Management Accountants (CIMA)

The Chartered Institute of Management Accountants (CIMA) allows Bachelor of Accountancy program students' Kasetsart Accounting School get 8 exemptions at CIMA papers. Moreover, the students will be awarded the CIMA Diploma in Management Accounting on successful completion of the Operational Case study (OCS) exam.

Kasetsart Business School has become the business School to be welcomed into the CFA Institute University Affiliation Program.
 * CFA Institute

The Master of Arts in Applied Finance program has been acknowledged as incorporating at least 70 percent of the CFA Program Candidate Body of Knowledge and placing emphasis on the CFA Institute Code of Ethics and Standards of Practice within the program. This program positions students well to obtain the Chartered Financial Analyst® designation, which has become the most respected and recognized investment credential in the world.

Entry into the CFA Institute University Affiliation Program signals to potential students, employers, and the marketplace that the M.A. in Applied Finance curriculum is closely tied to professional practice and is well-suited to preparing students to sit for the CFA examinations. Through participation in this program, Kasetsart Business School is eligible to receive a limited number of student scholarships for the CFA Program each year.

The M.A. in Applied Finance covers three broad areas of financial decision making: investments, financial institutions, and corporate finance. The program equips students with the knowledge and practical skills needed to successfully analyze and solve problems encountered in a finance-centered career.

As of November 2012, Kasetsart Business School has become to be accepted as an institutional member of AACSB – the Association to Advance Collegiate Schools of Business. The Kasetsart Business School is now being the process of accrediting its business programs in the near future.
 * Association to Advance Collegiate Schools of Business (AACSB)

AACSB membership comes on the before of Kasetsart Business School entry into the QS World University Rankings by Subject (Business & Management Studies) and Times Higher Education (THE) in Business & Economics for the first time in its history.

In addition, the B.B.A. in Marketing program is accredited by the ASEAN University Network Quality Assurance (AUN-QA)
 * ASEAN University Network Quality Assurance (AUN-QA)

Reputation and rankings
Consistently ranked among the best business schools, Kasetsart Business School was ranked 451-500 among worldwide business schools for Business & Management Studies in 2019, #501-550 in 2021, #451-500 in 2022, #501-550 in 2023 by QS World University Ranking by Subjects (QS). The school was also ranked 601+ in the world for Business & Economics for all years between 2021 and 2023 based on the Times Higher Education (THE).

Host to international organizations
The Kasetsart Business School has collaborated with Nobel laureate Muhammad Yunus to create a Yunus Social Business Center of Kasetsart Business School with an objective "to contribute to poverty alleviation by enabling rural people to handle and be in control of improving their own livelihoods". The Yunus Center at Kasetsart University was launched on 2016.
 * Yunus Centre

The 57th Academic Conference of Kasetsart University in Economics and Business Administration. On January 30, 2019, the Kasetsart Business School together with the Faculty of Economics and Yunus Social Business Center of Kasetsart Business School Organized a special speech by Nobel Prize winners by inviting "Professor Muhammad Yunus", the Nobel Peace Prize in 2006 (Economist). as a keynote speaker in that year on the topic of “Social Business in the Digitized World” at Faasai Room, 5th floor, Building 1, Kasetsart Business School, Kasetsart University, Bangkok, Thailand.

Campus
The Kasetsart Business School is located on the Bangkhen campus of Kasetsart University, which is situated in the Chatuchak district, Bangkok. The area of the Kasetsart Business School sits in a complex on the south side of Kasetsart's campus, along the Ngamwongwan Roads.

Currently, Kasetsart Business School has four academic and administrative buildings namely Kasetsart Business School Building I (constructed 1900), Kasetsart Business School Building II (constructed 1979), Kasetsart Business School Building III (constructed 1970) and Kasetsart Business School Building IV (constructed 2008). Partly of the KBS's building IV make up the new complex as well as classrooms and study space serves. The Kasetsart Business School shares the Bidyalongkorn Building (containing the Business and Economic Library) with the Facuty of Economic.

Student life
Kasetsart Business School students or KBS Alumni, known as "BUS" like Kasetsart Accounting student, known as "Acct".

Traditions

 * Friendship Golf Classic: The central Golf rivalry between The Executive MBA Association of Kasetsart University (Ex-MBA KU) - Kasetsart University and Sasin Graduate Institute of Business Administration of Chulalongkorn University Alumni Association (Sasin) - Chulalongkorn University. First played in 2014, it is one of the oldest executive college rivalries in the Thailand.
 * Big 4 Business Schools Golf Competition: A golf tournament between Thailand's leading graduate institutes of business administration from 4 institutes, namely The Executive MBA Association of Kasetsart University (Ex-MBA KU), Sasin Graduate Institute of Business Administration of Chulalongkorn University Alumni Association, NIDA Business School Alumni Association and Thammasat Business School.

Alumni
Having a strong alumni network is key for any business school. KBS boasts a large, robust and engaged alumni network. KBS alumni are closely connected with each other and with the school through their classes and regional alumni chapters, as well as various industry associations and clubs. They play an important role in creating value and promoting Thailand’s economic and social development.

KBS has established 4 alumni association, is made up of alumni representatives from a wide range of programmes, regions and industries around the thailand, namely
 * Alumni Association


 * Accounting Association of Kasetsart University (AAKU)


 * The Executive MBA Association of Kasetsart University (Ex-MBA K.U. Asso.)


 * Economic and Business Alumni Association


 * Kasetsart Business School Alumni Association (KBS Alumni)

The school's graduates have served in executive leadership positions for numerous corporations. The KBS's notable alumni include former Minister of the Office of the Prime Minister of Thailand, Kritsana Sihalak; former Deputy Minister of Commerce of Thailand, Mr. Suriya Lapwisutthisin; former Minister of the Office of the Prime Minister of Thailand, former Minister of Education of Thailand, and former Minister of Culture of Thailand, Mr. Woravat Auapinyakul;  former Director of Bureau of the Budget, Ministry of Finance of Thailand, Mr. Worawit Jumpeerat; current Assistant Governor Payment Systems Policy and Financial Consumer Protection Group, Bank of Thailand, Ms. Siritida Panomwon Na Ayudhya; former Director - General of Cooperative Auditing Department, Ministry of Agriculture and Cooperatives of Thailand, Mr. Singthong Chinworarangsee;   former the first President and CEO of PTT Oil and Retail Business Public Company Limited (OR), Ms. Jiraphon Kawswat;   current Assistant to chairman of the executive board of Boonrawd Brewery Co.,Ltd, Mr. Chutchai Wiratyosin; current CFO of OISHI Group Public Company Limited, Mr. Kritsada Wattanapakin;   former President of Media Studio Company Limited and former Senior Auditor of PwC Thailand, Mrs. Charlotte Donavanik; and current CFO of TOA Paint (Thailand) Public Company Limited, Ms. Taweeporn Patanakitraung are also KBS alumni.
 * Notable Alumni

Published

 * Acctgazine is an independent printed accounting journal run by KU accounting students, which has been published continuously every year since its inception in 2016 . Interesting works, activities and news of the Department of Accounting, KU. In the beginning, it was published in book form and the number was limited.  Later, there were more interested people, so they modified the format more from the original, that is, there was an online version that could be viewed and accessed easily, conveniently, and with no limit.


 * ON THE BUS is a news and general knowledge magazine published and managed by students of the Faculty of Business Administration, Kasetsart University ON THE BUS is published twice a year. Its content covers a wide range of topics related to the Faculty of Business Administration, business, economic news. This includes lifestyle, ideas, inspiration, music, movies, food and entertainment.  Published in both hard copy and online e-book.

Podcast

 * KUBIM Podcast is produced and published by the BBA IP in Marketing (KUBIM) program, covering topics related to curriculum, admission, learning and society.