Draft:Odyssey 3.14

Odyssey 3.14 has been developed by Dr. Laurence Lehmann-Ortega and Helene Musikas at HEC Paris Business School. The Odyssey 3.14 defines the business model around our three pillars: the value proposition, the value architecture and the profit equation.


 * Value Proposition: This is all about what the company offers its customers and how much it charges. It's like saying, Here's what we've got, and here's how much it costs.


 * Value Architecture: This part shows how the company creates and delivers what it offers. It's like explaining how the company works behind the scenes to make sure customers get what they paid for.


 * Profit Equation: This is where we talk about the money. It's about balancing how much money comes in from sales with how much it costs to run the business. If the company can make more money than it spends, it's a win!