Draft:Product Design Process

Product Design Process is a manual for digital product design that details a structured process for creating digital products, like web and mobile applications. The book adopts a multidisciplinary approach involving product owners, designers, developers, and managers, focusing on user experience and interaction design while balancing costs and benefits. The aim is to avoid resource wastage and promote rapid market launch.

Contents
The book is organized into four main phases, each detailing specific steps that guide the development of digital products:


 * 1) Research: This phase is led by the UX designer and aims to gather evidence to support subsequent decisions, identifying key aspects of the business model and user needs.
 * 2) * Briefing
 * 3) * User Research
 * 4) * Design Benchmark
 * 5) Ideation: The core of the creative process, where the product concept is formulated based on user needs and the business model identified in the research phase.
 * 6) * User Journey
 * 7) * Decision Matrix
 * 8) * Wireframes
 * 9) * Mood Board
 * 10) Execution: Led by the visual designer, this phase focuses on creating a physical representation of the concept defined in the previous steps.
 * 11) * Style Guide
 * 12) * Graphic User Interface Design
 * 13) * Prototype
 * 14) Technical Assessment: This phase ensures that all requirements and ideas generated are realistic in terms of implementation and feasible given the available time and budget.
 * 15) * High-Level Architecture
 * 16) * Project Plan

The book describes twelve steps that guide software development efficiently and systematically, from the initial research phase to the final technical assessment.