E! (Asian TV channel)

E! was a Singaporean version of the American TV channel E! which owned the American channel of the same name in Hollywood, Los Angeles as Singaporean 24-hour English entertainment pay television channel was officially full formal launched on 3 May 1995 as a 24-hour pay television channel. It is owned by NBCUniversal International Networks under Television Corporation of Singapore (TCS). This channel officially slogan, motto, jargon and tagline is Be Pop Cultured.

History
E! Entertainment Television was officially launched on 3 May 1995 as Singaporean 24-hour English pay television channel, owned by Television Corporation of Singapore (TCS) under license from Time Warner Communications. It was broadcast from Singapore, airing throughout Southeast Asia, including Malaysia and Singapore.

E! Entertainment Television was officially launched at stroke of midnight Singapore Time with an opening ceremony by Tyra Banks being a simulcast from Hallmark Entertainment Network. E! Asia was also an Asian version of the American TV channel E! Entertainment which was owned by Television Corporation of Singapore (TCS) under license from Time Warner Communications. E!'s launch was celebrated on air from iconic locations; the Padang, Singapore and Changi Airport.

E! Asia's production facilities were located in Singapore. Among the popular reality shows included Kim Kardashian, Khloé Kardashian and Kourtney Kardashian's Keeping Up with the Kardashians.

On 16 April 2007, E! Entertainment was officially launched in Malaysia on Astro channel 76 then moved to channel 712 from 1 October 2007. On 14 March 2019, the SD version of the channel switched to 16:9 before the HD version of the channel officially launched on 16 October 2019.

Closure
As part of a restructuring at NBCUniversal International Networks and the officially formal full launch of Hayu in Asia on at stroke of midnight New Year's Day 2020, E! Entertainment Television along with its sister channel Diva officially ceased broadcasting and transmission after airing its final programme being Keeping Up with the Kardashians, ending with season 17 episode "Cattle Drive Me Crazy". All selected E! shows were moved to CNBC Asia.

Former original programming
In December 2014, the channel launched its first local Malaysian miniseries Facing Up to Fazura. E! Asia also produced E! News Asia Specials, focusing profiles of national celebrities such as Aaron Aziz, Anne Curtis, Jay Park, and Lisa Surihani.

Final programming

 * Keeping Up with the Kardashians
 * Revenge Body with Khloé Kardashian