File:Joe McElderry - The Climb music video.JPG

Rationale for use on Wikipedia:

 * 1) No free equivalent exists that would effectively identify the article's subject.
 * 2) The image does not in any way limit the ability of the copyright owners to market or sell their product.
 * 3) The image is only used once and is rendered in low resolution to avoid piracy.
 * 4) The image has been published outside Wikipedia; see source above.
 * 5) The image meets general Wikipedia content requirements and is encyclopedic.
 * 6) The image meets Wikipedia's media-specific policy.
 * 7) The image is used in the article wiki-linked in the section.
 * 8) The image is significant in identifying the subject of the article, which is the song.
 * 9) The image is used in the article section giving a visual description of Joe McElderry in the music video of the song.
 * 10) The image has a brief description that identifies the image, notes the source, and provides attribution to the copyright holder.