File:Maytag repairman.jpg

Gordon Jump as the Maytag repairman.

Fair use in Maytag
Though this image is subject to copyright, its use is covered by the U.S. fair use laws because:
 * 1) The image is used as the primary means of visual identification of the Maytag Repairman, a significant advertising mascot for Maytag that is discussed at length within the article.
 * 2) The image is used to provide irreplaceable visual information in the context of an informative article about the company that used this advertising character.
 * 3) It is a low resolution image cropped from an advertisement for Maytag.
 * 4) The Maytag Repairman is a copyrighted, fictional character; Gordon Jump, the depicting actor, is furthermore deceased.  It is accordingly impossible to replace the image with an uncopyrighted or freely licensed image.