Flo (retailer)

FLO both a footwear corporation based in the Bağcılar district of Istanbul, Turkey, founded in 1960. It employs about 15,000 people as of 2024. Its division FLO Mağazacılık (Flo Retailing) operates more than 850 stores in 30 countries, of which about 500 in Turkey as well as Russia, Ukraine, the Caucasus, the Middle East, Morocco, Albania, Kosovo, and Kenya. It also operates e-commerce channels serving multiple national markets as well as a awholesale network and merchandising.

Retail stores are operated as FLO, but also Nine West and InStreet.

History
FLO was founded in 1960. IN 2012, FLO bought the Italian brand Lumberjack. In 2020, FLO opened its first store in Ukraine in Lviv in the Forum Lviv mall, and the same year another in Kyiv in the Prospekt mall (ТРК Проспект). in partnership with the Ukrainian company Arricano Real Estate plc. In 2022 FLO opened its first store in Turkmenistan, at Berkarar mall, the country's largest, in the capital Ashgabat. The same year, FLO bought the Russian operations of Reebok, as Western companies left Russia after sanctions. And also in 2022 FLO entered a joint venture with Moroccan company Shoeleven to open a new shoe factory in Casablanca, Morocco.

Geographical presence
FLO stores are located in these countries as well as others: