Génesis (Peso Pluma album)

Génesis is the third studio album by Mexican singer Peso Pluma, released through Double P Records on 22 June 2023. It contains collaborations with Jasiel Nuñez, Junior H, Eladio Carrión, Natanael Cano, Blessd, Tito Double P, Edgardo Nuñez, Los Dareyes de la Sierra, Luis R. Conriquez, Gabito Ballesteros, and Grupo Frontera.

Three consecutive singles from the standard version of the album were released, "Rosa Pastel" with Núñez, "77" with Carrión, and the solo single "Bye". Its deluxe edition, which was released on 29 June 2023, adds two previously released singles,—"PRC" with Cano and "Las Morras" with Blessd—as well as the additional track "Tulum" with Grupo Frontera. "Lagunas" and "Lady Gaga" were released as singles in July 2023.

Génesis received positive reviews by critics and debuted at number three on the US Billboard 200 with 73,000 album-equivalent units, making it the highest-charting regional Mexican album ever in the chart's history. The album won Grammy Award for Best Música Mexicana Album (including Tejano) at the 66th Annual Grammy Awards, becoming his first Grammy Award.

Background
After having finished the year 2022 and started 2023 with several hits on world charts,   Pluma and his team made the announcement of his third   studio album on 14 June 2023, through their social networks, showing the album cover as well as the track list and featuring artists. Pluma said that he had been working on the album "of all Mexican music" for a year and "producing it for a while".

The singer told Billboard: "I want my album to be welcomed by people, I want it to have the same airplay as the singles... I'm showing people another part of La Doble P."

Promotion
A one-minute video which starred by the American boxer Mike Tyson was released by Peso Pluma, as an announcement of the album's release. Tyson previously declared himself an admirer of Pluma's music. Visualizers and lyric videos for each song off the album were also published on the singer's official YouTube channel. On 29 June 2023, a deluxe version of the album was released, which included an unpublished song called "Tulum" recorded with Grupo Frontera and two songs that had already been singles in previous months: "PRC" with Natanael Cano and "Las Morras" with Blessd.

Singles
In the beginning of 2023, "PRC" with Natanael Cano was released on 24 January 2023, as the lead single for the deluxe edition. It peaked at number 33 on the Billboard Hot 100 and number two on US Hot Latin Songs; it also charted on Hits of the World charts. "Las Morras" with Blessd was released on 4 April 2023, as the second single for the deluxe edition. It peaked at number 2 on US Billboard Bubbling Under Hot 100 and number 19 on US Hot Latin Songs.

Three singles from the standard edition of the album were released consecutively. "Rosa Pastel" with Jasiel Nuñez was released on 20 April 2023, as the lead single for the standard version and is the first music release under Peso Pluma's label, Double P Records. It became Nuñez's first appearance on the Billboard Hot 100, peaking at number 93. It also peaked at number 20 on US Hot Latin Songs. "77" with Eladio Carrión was released on 5 May 2023, as the second single for the standard edition. It peaked at number 6 on the US Billboard Bubbling Under Hot 100 and number 27 on US Hot Latin Songs. "Bye" was released on 20 April 2023, as the third single for the standard edition and is Pluma's first solo single since his 2021 single "Por Las Noches." It peaked at number 48 on the Billboard Hot 100 and number seven on US Hot Latin Songs.

On the same day of the deluxe edition's release, which was 29 June 2023, "Tulum" with Grupo Frontera would released as the third single for it, with its music video being surprise-released the same day. It peaked at number 43 on the Billboard Hot 100 and number six on US Hot Latin Songs. "Lagunas" with Jasiel Nuñez was released on 7 July 2023, as the fourth single for the standard edition and seventh overall, with its music video being released the same day. It peaked at number 77 on the Billboard Hot 100 and number 16 on US Hot Latin Songs. "Lady Gaga" with Gabito Ballesteros and Junior H was released on 20 July 2023, as the fifth single for the standard edition and eighth and final single overall. It peaked at number 35 on the Billboard Hot 100 and atop US Hot Latin Songs.

Critical reception
Andrew Sacher of BrooklynVegan highlighted the album as a notable release of the week and wrote that the songs are "primarily fueled by fiery acoustic guitars, insistent horns, and only minimal percussion, and Peso Pluma tops it off with a voice and a knack for melody that are both truly addictive" and that he sustains how "distinct and ear-catching he always sounds" on other artists' tracks across 14 of his own. Lucas Villa of Spin found that on Génesis, Pluma "channels his rebellious swagger into a feisty collection of songs pushing corridos into the mainstream – and the future", singling out "77" for being a "knockout" and "bélico" ("badass"). Anamaria Sayre of NPR called it "really exciting to see how [Pluma is] pushing the genre" of corridos tumbados "forward but in really subtle ways. He's not abandoning it. He's insisting that regional is really here to stay".

Commercial performance
Due to Génesis being released on the afternoon of 22 June 2023, which was hours before the end of the tracking week, it debuted at numbers 35 and 10 on the US Top Latin Albums and Regional Mexican Albums charts on the issue dated 1 July 2023, respectively, with 3,000 album-equivalent units. It also debuted at number 19 on the US Heatseekers Albums chart in the same week. After its next full tracking week, it peaked atop both charts and debuted at number 3 on the US Billboard 200 with an additional 73,000 album-equivalent units, on the issue dated 8 July 2023. The album became the highest-charting regional Mexican album in the chart's history, and the third album in the genre to reach the top 10 on the Billboard 200.