Gamma Alpha Chi

Gamma Alpha Chi (ΓΑΧ) was a professional advertising fraternity for women founded in 1920.

History
Gamma Alpha Chi was formed at the University of Missouri on February 9, 1920.. Its founding members were: • Elizabeth Atteberry

• Frances Chapman

• Lulu Crum

• Betty Etter

• Christine Gabriel

• Lucille Gross

• Alfreda Halligan

• Christine Hood

• Mary McKee

• May Miller

• Ruth Prather

• Rowena Reed

• Allene Richardson

• Mildred Roetzel

• Selma Stein

• Ruth Taylor

• Beatrice Watts

• Ella Wyatt

On 1971-11-02, the fraternity merged with Alpha Delta Sigma, a professional advertising men's fraternity, also formed at the University of Missouri. The new adversiing fraternity for men and women was called Alpha Delta Sigma. All of its chapters merged American Advertising Federation by 1973, becoming collegiate outreach and national honor society branch of the federation.

Symbols
The badge of Gamma Alpha Chiwas was a shield, with a fountain pen at a diagonal behind the shield. Originally the pen had been on the horizontal axis, but some time after 1928 was changed to a diagonal. It was rendered in gold and had a black field. On the face of the badge was a star and the image of the Western Hemisphere behind the letters ΓΑΧ.

The colors of Gamma Alpha Chi were gold and brown. Its flower was the yellow rose. Its motto was "Truth and Service".

Chapters
Following is a list of Gamma Alpha Chi chapters.