Golden Goose (company)

Golden Goose (GG) is an Italian luxury fashion brand specialized in footwear outerwear headquartered in Venice, Italy.

History
Founded in 2000, the brand launched a collection of high fashion sneakers differentiated by durable craftsmanship and distressed look. In 2007, they launched the Super-Star model and the signature five-point star iconography. The company reported €500 million in annual sales in 2023. Golden Goose maintains that their footwear sales account for 90% of annual sales.

Ownership
After belonging to The Carlyle Group for three years, it was sold to Permira in 2020. In 2022, Golden Goose purchased its main sneaker supplier, Italian Fashion Team.

Subculture
Golden Goose is a major staple of Generation Z and zillenial fashion, particularly in the U.S. and Europe.