Imtiaz (supermarket)

Imtiaz Super Market (ISM), commonly known as Imtiaz, is a Pakistani supermarket operator that operates a chain of supermarkets across the country. It is a key competitor of Metro Cash & Carry Pakistan and Carrefour Pakistan.

History
Imtiaz Super Market was founded in 1955 by Imtiaz Abbasi as a small superstore in Bahadurabad, Karachi. It has grown to become a leading supermarket chain in Pakistan. The retailer expanded within Karachi in 2003, 2010, 2013, 2016, and 2018, branching out to various localities including Awami Markaz, Nazimabad, Defence, Gulshan-e-Iqbal, Sharafabad, and Malir.

By 2016, it had also opened a hypermarket in Gulshan-e-Iqbal and ventured into Punjab with a supermarket in Gujranwala. This expansion continued with new branches in Faisalabad (2017), Clifton (2019), and further outlets in Lahore (2020), Sialkot, Bahawalpur (2021), Sargodha, Vehari, Peshawar (2022) and Quetta (2023).

Stores
The branches are located in Karachi, Lahore, Islamabad, Peshawar, Quetta, Faisalabad, Gujranwala, Bahawalpur, Sialkot, Gujrat, Sargodha, and Vehari,Islamabad.