José Luis Friaza

José Luis Friaza Pérez (born 12 May 2002) is a Spanish professional footballer who plays as a forward for Xerez Deportivo FC.

Club career
Born in Estepa, Seville, Andalusia, Friaza played for local sides Estepa Industrial CD, EF Peloteros Sierra Sur and Puente Genil FC before joining Elche CF's youth setup in 2020. He made his senior debut with the latter's reserves on 17 April 2021, coming on as a second-half substitute in a 0–1 Tercera División away loss against Atlético Saguntino.

Definitely promoted to the B-side ahead of the 2021–22 campaign, Friaza scored his first senior goal on 12 September 2021, netting the second of a 2–0 away win over CF Recambios Colón. On 28 November, he scored a brace in a 5–0 home routing of Silla CF.

Friaza made his first team debut for the Franjiverdes on 20 January 2022, replacing Guido Carrillo in extra time of a 1–2 home loss to Real Madrid in the season's Copa del Rey.