Klaviyo

Klaviyo, Inc. is a global technology company that provides a marketing automation platform, used primarily for email marketing and SMS marketing. The company is headquartered in Boston, Massachusetts, United States. A majority of the approximately 143,000 merchants who use Klaviyo's software are e-commerce sellers who host their offerings on Shopify.

History
The company was founded in 2012 by Andrew Bialecki and Ed Hallen. Both Bialecki and Hallen had previously worked at Applied Predictive Technologies.

In August 2022, e-commerce company Shopify announced it was making Klaviyo the recommended email solution partner for its Shopify Plus merchant platform, with a US$100 million strategic investment into the company.

In May 2023, Klaviyo filed for an initial public offering (IPO) for a listing at the New York Stock Exchange. In September, the company went public, raising $576 million in the IPO at a $9.2 billion valuation.

In June 2023, Klaviyo partnered with e-commerce platform Prestashop with the launch of Prestashop Automation with Klaviyo

In May 2024, the Klaviyo Platform was localised into French.

Software and services
The Klaviyo platform primarily integrates with e-commerce platforms, such as Shopify, Magento, BigCommerce, Stripe, and WooCommerce.

In addition to its e-commerce platform integrations, users can integrate other tools from their tech stacks like Zendesk, Okendo and Salesforce, directly to Klaviyo, or use an API solution when an integration needs to be customized.

Awards
In 2023, Klaviyo was ranked at 6 in Forbes' Cloud 100, a ranking of 100 private cloud companies.

In 2023, Klaviyo was ranked amongst the top 600 workplaces in the US.

In 2024, Klaviyo was placed 17 in the top 50 workplaces in the UK ('large companies').