La Promesa

La Promesa is a Spanish television soap opera based on an original idea by Josep Cister Rubio that began airing on 12 January 2023 on La 1 of Televisión Española.

Premise
In 1913, Jana Expósito arrives in La Promesa palace (located in Los Pedroches) hellbent on avenging the death of her mother and on finding about the whereabouts of her younger brother. She meets Manuel (the younger son of Alonso Luján, the Marquis of Luján) and rescues him from a plane crash. Meanwhile bridegroom Tomás (the first born son of Alonso and the person willing to share information with Jana about her family), is stabbed by his stepmother Cruz Ezquerdo, Manuel's mother.

Production
The series is a RTVE and StudioCanal co-production in collaboration with Bambú. Shooting locations included El Rincón palace in Aldea del Fresno and El Jaral de la Mira plot, as well as two film sets with an area of around 3000 m2.

Release
The first two episodes premiered in prime time on La 1 in Spain on 12 January 2023. The regular sobremesa release began a day later on 13 January 2023. RTVE will also distribute the series in the United States and Latin America, whilst StudioCanal will handle distribution elsewhere.

Following the good viewership figures of the 122-episode first season which wrapped on 20 June 2023, RTVE renovated the series for 250 new episodes.

Mediaset purchased rights to La Promesa in Italy, with the series debuting on Canale 5 on 29 May 2023 with positive viewership figures. Throughout its first months on air, it enjoyed a good audience share (larger than in Spain) as high as 25% (20 June 2023).

RTVE sold rights to the series to Warner Bros. Discovery for a HBO Max debut in the Latin-American region.