Lala (Myke Towers song)

"Lala" is a song by Puerto Rican rapper and singer Myke Towers. It was released on March 23, 2023, and later as a single on July 27, 2023 through One World, Warner Latina and Warner Records, as track 22 from his third studio album La Vida Es Una. The song achieved commercial success in July 2023, several months after its first release as an album track, The song is included on the EA Sports FC 24 soundtrack

Background and composition
The "sing-song", described as "fun in [its] own right", talks about different motions of a flirt, examining feelings of affection and jealousy. Although the meaning behind the chorus has not been explained, it is widely believed to be ambiguous. Majority of users picking up the track on TikTok are shown making a tongue movement.

Following a surge in popularity on TikTok in late June 2023, the song went on to chart in the top 5 of multiple countries on Spotify, becoming Towers' highest charting song on several streaming platforms to date.

Lyric video
The lyric video premiered on Myke Towers' official YouTube channel on March 23, 2023 along with other lyric videos that premiered simultaneously on the same day for the album's release "La Vida Es Una".

Music video
The official music video premiered on July 27, 2023 through Myke Towers' official YouTube channel. María Pedraza appears as the female protagonist.