List of American advertising characters

This is a list of notable nationally exposed mascots and characters created specifically for advertising purposes, listed alphabetically by the product they represent.

Other notable characters and their brands

 * Betty Boop (1930–1992) – Paramount Pictures (former)
 * Brawny Lumberjack – Brawny paper towels
 * Brother Dominick – Xerox
 * Culligan Lady – Culligan water softener
 * Gamzee Makara – Faygo
 * Felix the Cat (1919–1921) – DreamWorks Classics (former)
 * Foster Farm Chickens – Foster Farms poultry
 * Fruit of The Loom Guys – Fruit of The Loom underwear/sleepwear
 * The Hasbro Boy – Hasbro
 * John H. Goodwill – Goodwill thrift store
 * Kenner Gooney Bird – Kenner
 * Kermit the Frog (1955–2004) – The Jim Henson Company
 * Klondike The Polar Bear – Klondike ice cream bar
 * Little Foster – Foster’s Freeze restaurants
 * Little Miss Sunbeam – Sunbeam bread
 * Luxo Jr. – Pixar
 * Mia (Native American woman) – Land O'Lakes butter and dairy products
 * The Minions – Illumination Entertainment
 * Mr. Bluelight – K-Mart stores
 * Mr. Bubble – Mr. Bubble bubble bath
 * Mr. Delicious - Rax Roast Beef
 * Mr. Goodwin – Crest toothpaste
 * Mr. Meow – Meow Mix cat food
 * Mr. Potato Head and Mrs. Potato Head – Lays chips
 * Mrs. Olson – Folgers coffee
 * Orville Redenbacher – Orville Redenbacher gourmet popcorn
 * Oscar Mayer Bologny Kid – Oscar Mayer bologna
 * Pikachu – Pokémon merchandise
 * Popeye (1930–1988) – Paramount Pictures (former)
 * Punchy – Hawaiian Punch drink mix
 * Aahzie and Kazoo - Radio AAHS
 * Rosie The Waitress – Bounty paper towels
 * Sambo & Jolly Tiger – Sambo’s restaurants
 * Scrat – Blue Sky Studios
 * Slappy the Dummy – Goosebumps merchandise
 * Sleepy Bear – Travelodge motels
 * Slush Puppie – Slush Puppie drinks
 * SpongeBob SquarePants – Nickelodeon
 * The Cat in the Hat - Dr. Seuss Enterprises
 * Talking T-Shirt – Adidas sportswear
 * Tropic-Ana – Tropicana orange juice
 * Mr. Magoo – DreamWorks Classics
 * W.C. Fritos – Frito Lay corn chips
 * Woody Woodpecker – Universal Studios