Lotte Group

Lotte Group is a corporate group started by Korean businessman Shin Kyuk-ho in Tokyo on June 28, 1948, starting with the Japanese Lotte Co., composed of Lotte Holdings (Japan) and Lotte Corporation (South Korea). Shin expanded Lotte to his ancestral country, South Korea, with the establishment of Lotte Confectionery in Seoul on April 3, 1967.

Name
The source of the company's name is neither Korean nor Japanese, or even Chinese, but German. Shin Kyuk-ho was impressed with Johann Wolfgang von Goethe's The Sorrows of Young Werther (1774) and named his newly founded company Lotte after the character Charlotte in the novel. ("Charlotte" is also the name of premium auditoriums in movie theatres run by Lotte. ) Lotte's current marketing slogan in Japan is "The sweetheart of your mouth, Lotte" (お口の恋人,ロッテ).

Operations


Lotte Corporation – is located in Songpa-gu, Seoul and Lotte Holdings Co., Ltd. in Shinjuku, Tokyo. It is controlled by the founder Shin Kyuk-Ho's extended family.

Business
Lotte Group's major businesses are food, retail, chemical, construction, manufacturing, tourism, service, finance, etc.


 * Food: Lotte Confectionery, Lotte Chilsung, Lotte Liquor, Lotte Nestle, Lotte Asahi Liquor, Lotte GRS, and others.
 * Retail/Entertainment: Lotte Department Store, Lotte Shopping,Lotte Hi-Mart, Lotte Super, Lotte On, Lotter Korea Seven, FRL Korea, Lotte Cultureworks and others.
 * Chemical/construction/manufacturing: Lotte Construction, Lotte Chemical, Lotte Fine Chemical, Lotte MCC, Lotte E&C, Lotte Aluminium, Lotte Ineos Chemical, Korea Fujifilm, and others.
 * Tourism/service/finance: Lotte Global Logistics, Lotte Rental, Lotte Resort, Lotte Duty Free, Lotte World, Lotte Property & Development, Lotte Capital, Lotte Hotels & Resorts, Lotte Giants, Daehong Communications, Lotte Hotel Busan, Lotte International, and others

Sports
Lotte also owns professional baseball teams.
 * Chiba Lotte Marines in Japan (1971–present)
 * Lotte Giants in Busan, South Korea (1982–present).

Lotte R&D Center

 * Korea R&D Center : 201, Magokjungang-ro, Gangseo-gu Seoul, South Korea
 * Japan R&D Center : Saitama, Saitama Prefecture, Japan

Controversies
See Lotte Corporation - Controversies.