Manga Up!

Manga Up! (マンガUP!) is a Japanese manga service. Originally launched in January 2017, the service hosts manga series published by Square Enix. The service also serializes original works, many of which are derived from other media. In July 2022, the website launched internationally in English.

History
The service originally launched in Japan on January 7, 2017, with an Android and iOS app and website.

An English-language version of the service was launched on July 25, 2022. It featured mostly titles published by Square Enix's manga publishing division, along with series from other publishers that were published by Square Enix in Japan and series that had not been published in English at the time.

Serializations
In addition to previously published works, the service also serializes works. Many of these works are adaptations of other media, such as video games, multimedia franchises, and light novels.

Manga Up! Global titles

 * The 6-Year-Old Sage Wants to Hide in the Shadows
 * The 6th Loop: I'm Finally Free of Auto Mode in this Otome Game
 * ACCA: 13-Territory Inspection Dept.
 * Aizawa-san Multiplies
 * Akame ga Kill!
 * Akame ga Kill! Zero
 * The Alexis Empire Chronicle
 * Always a Catch
 * Always Second but Actually Invincible
 * The Amazing Village Creator: Slow Living with the Village Building Cheat Skill
 * The Angel Next Door Spoils Me Rotten
 * Anything's Possible with Ultimate Alchemy
 * Aoharu × Machinegun
 * The Apothecary Diaries
 * Arachnid
 * Arakawa Under the Bridge
 * Are You Okay with a Slightly Older Girlfriend?
 * Asahina Wakaba & Her Chubby-Chubby Boyfriend
 * Assassin & Cinderella
 * Assistant Teacher at a Girls Magic Academy
 * The B-Class Mage of Unrivaled Speed
 * Barakamon
 * Beast Tamer
 * Beauty and the Feast
 * Birdcage Castle
 * Black Butler
 * Blast of Tempest
 * Born with the Weakest Job, I Worked My Hardest to Become the Strongest Tamer with the Weakest Skill: Fist Punch!
 * Bottom-tier Character Tomozaki
 * By the Grace of the Gods
 * Can't Stop Cursing You
 * The Case Study of Vanitas
 * Caterpillar
 * Cheat Mode Farming in Another World
 * Cherry Magic! Thirty Years of Virginity Can Make You a Wizard?!
 * Chiyo Kuno the Psychic
 * The Commander Sorcerer's Contract Marriage
 * The Crafty Mage: Frontier Settling Made Easy
 * Cuticle Detective Inaba
 * Daemons of the Shadow Realm
 * The Daily Life of a Middle-Aged Online Shopper in Another World
 * Daily Lives of High School Boys
 * A Dating Sim of Life or Death
 * The Days After the Hero's Return
 * Dead Mount Death Play
 * A Delinquent's Life Hacks
 * Demon and Song
 * Demoted to a Teacher, the Strongest Sage Raises an Unbeatable Class
 * The Diary of a Middle-Aged Teacher's Carefree Life in Another World
 * Died a Slave, Reborn a Noble: Becoming the Strongest With a Daughter Who's Older Than Me
 * Do It Yourself!!
 * Donyatsu
 * Doubt
 * Dragon and Chameleon
 * Drunken D-Rank Pulls Out the Legendary Sword
 * Dualing Fighters
 * Durarara!!
 * Eighteen
 * The Emperor's Caretaker: I'm Too Happy Living as a Lady-in-Waiting to Leave the Palace
 * Emperor's Mark to Rule the Monsters: Reborn Sage to Strongest Adventurer
 * The Emperor's Shaman
 * Even Monsters Like Fairytales
 * Even the Elf Captain Wants to be a Maiden
 * The Ex-Villainess's Unsightly Daughter: A Beady-Eyed Commoner's Journey to the Top
 * The Executed Sage Who Was Reincarnated as a Lich Started an All-Out War
 * Fake It to Break It! I Faked Amnesia to Break off My Engagement and Now He's All Lovey-Dovey?!
 * False Child
 * Fenrir
 * Final Boss Fake-out: The Protagonist Thinks She Killed Me So Now I'm Free!
 * Final Fantasy Lost Stranger
 * Final Fantasy XIV: Eorzea Academy
 * From Betrayed Hero to Invincible Demon King
 * From Leveling Up the Hero to Leveling Up a Nation
 * From Overshadowed to Overpowered: Second Reincarnation of a Talentless Sage
 * From Superfan to Stepsister
 * Frontier Life with a Weird Dragon and an Errand Boy
 * Fullmetal Alchemist
 * The Gender of Mona Lisa
 * The Genius Prince's Guide to Raising a Nation Out of Debt
 * The Girl I Like Forgot Her Glasses
 * The Girl I Saved on the Train Turned Out to Be My Childhood Friend
 * Goblin Slayer
 * Goblin Slayer Side Story: Year One
 * Goblin Slayer Side Story II: Dai Katana
 * Goblin Slayer: Brand New Day
 * The God-Slaying Demon King: Reincarnated as a Mere Mortal to Become the Strongest in History!
 * Goinda's Naughty Secret
 * The Good Deeds of Old Adventurer Kane
 * Goodbye, Eden
 * The Great Jahy Will Not Be Defeated!
 * The Greatest Demon Lord Is Reborn as a Typical Nobody
 * The Greatest Magicmaster's Retirement Plan - The Alternative -
 * The Grim Reaper and an Argent Cavalier
 * Grimgar of Fantasy and Ash
 * Gugure! Kokkuri-san
 * A Herbivorous Dragon of 5,000 Years Gets Unfairly Villainized
 * Hero Classroom
 * Hinowa ga Crush!
 * The Holy Grail of Eris
 * Homeland Dropout: The Time I Was Reincarnated as the Fourth Enchanter in the Entire World
 * Horimiya
 * How a Single Gold Coin Can Change an Adventurer's Life
 * How Four Negative Skills = Unrivaled Synergy
 * How I Attended an All-Guy's Mixer
 * How to Survive a Thousand Deaths: Accidentally Wooing Everyone as an Ex-gamer Made Villainess!
 * I Became a Legend after My 10 Year-Long Last Stand
 * I Can Go Adventuring by Myself, Mom!: The Son Raised by the Strongest Overprotective Dragon-Mom
 * I Got Pregnant With His Majesty's Child -A Biography of Queen Berta-
 * I Got Reincarnated as a Son of Innkeepers!
 * I Grew the Greatest Home Garden with my OP Cultivation Skill?
 * I Lost My Adventurer's License, but It's Fine Because I Have an Adorable Daughter Now
 * I Think I'll Cheat to Become a Spellsword in Another World
 * I Think Our Son Is Gay
 * I Time-Traveled and Confessed to My Teacher Crush
 * I Was Called Inept at Home, but Turns Out I'm Super Adept Compared to the Rest of the World
 * I Was Summoned to Be a Saint, but Was Robbed of the Position
 * I... Don't Want to Work Anymore. I Quit Being an Adventurer For Good and You Can't Stop Me.
 * I'm a Maid, but I've Pulled Out the Holy Sword?!
 * I'm an Alchemist Who Doesn't Know How OP I Am
 * I'm Glad They Kicked Me From The Hero's Party... But Why're you following me, Great Saintess?
 * I'm Happily Married to a Lord with the Worst Reputation
 * I'm Not Even an NPC In This Otome Game!
 * I'm the Only Monster Tamer in the World and Was Mistaken for the Demon Lord
 * I've Been Killing Slimes for 300 Years and Maxed Out My Level
 * Ibitsu
 * The Ice Guy and His Cool Female Colleague
 * Immoral Guild
 * The Impregnable Demon King's Castle and the Expelled Black Mage of the Hero's Party
 * In Her Fifth Life, the Villainess Lives With the Evil Dragon -The Evil Dragon of Ruin Wants to Spoil His Bride-
 * Inu × Boku SS
 * Is It My Fault That I Got Bullied?
 * Is It Wrong to Try to Pick Up Girls in a Dungeon?
 * Is It Wrong to Try to Pick Up Girls in a Dungeon? Familia Chronicle Episode Lyu
 * Is It Wrong to Try to Pick Up Girls in a Dungeon? Four-Panel Comic: Days of Goddess
 * Is It Wrong to Try to Pick Up Girls in a Dungeon? Four-Panel Comic: Odd Days of Goddess
 * Is It Wrong to Try to Pick Up Girls in a Dungeon? II
 * Is It Wrong to Try to Pick Up Girls in a Dungeon? On the Side: Sword Oratoria
 * The Isekai Returnee is Too OP for the Modern World
 * Kakegurui
 * Kakegurui Twin
 * Kijima-san & Yamada-san
 * Killer Alchemist -Assassinations in Another World-
 * Killing My Sensei Softly
 * Knight's & Magic
 * Kuzumi-kun, Can't You Read the Room?
 * La La La
 * The Lady Likes a Nerd over Princes
 * The Legendary Dragon-armored Knight Wants to Live a Normal Life In the Countryside
 * The Lesser Irregular Returns From the Demon World
 * Level 0 Demon King Becomes an Adventurer in Another World
 * Living a Laid-Back Second Life on the Island of the Strongest Species
 * Living With My Brother's Wife
 * Lofty Flower, fall for me!!
 * Love in the Palm of His Hand
 * Magical Girl Spec-Ops Asuka
 * The Maid I Hired Recently Is Mysterious
 * Making Magic: The Sweet Life of a Witch Who Knows an Infinite MP Loophole
 * A Man and His Cat
 * The Marriage of the Unseen Duke
 * Mechanical Buddy Universe
 * Mechanical Buddy Universe 1.0
 * The Mercenary and the Novelist
 * Miss Shachiku and the Little Baby Ghost
 * Monthly Girls' Nozaki-kun
 * The Morose Mononokean
 * Mr. Villain's Day Off
 * Mushoku Tensei: Jobless Reincarnation ~Eris Sharpens Her Fangs~
 * My Adventurer Life: I Became the Strongest Magic-Refining Sage in a New World
 * My Awkward Senpai
 * My Blade Will Lead the Way! Abandoned in a Labyrinth as a Directionally Challenged S-Rank Swordsman
 * My Clueless First Friend
 * My Dear, Curse-Casting Vampiress
 * My Dress-Up Darling
 * My Ex-Boyfriend Loves Boys' Love!
 * My First Times with Suwa-san
 * My Friend's Little Sister Has It In for Me!
 * My Happy Marriage
 * My Housemate Sano-kun Is Just My Editor!
 * My Isekai Life
 * My Magical Career at Court: Living the Dream After My Nightmare Boss Fired Me from the Mages' Guild!
 * My Not-So-Fair Lady is Doomed! (But Not If I Can Help It)
 * My Return to the Imperial Harem: The Tale of Snow White Sow
 * My Unexpected Marriage
 * The Necromancer Maid
 * The Newbie Princess Doesn't Want a Game Over! Survive Through the Power of Simping
 * Nia Liston: The Merciless Maiden
 * Nina is Plotting Daddy's Death
 * No Matter How I Look at It, It's You Guys' Fault I'm Not Popular!
 * Noble Reincarnation ~Born Blessed, So I'll Obtain Ultimate Power~
 * On and Off: Work-Life Imbalance
 * One Room of Happiness
 * One Week Friends
 * Only My Undesirable Translation Talent Can Change the World
 * Pandora Hearts
 * The Perks of Working in the Black Magic Industry
 * Play It Cool, Guys
 * Please Put Them On, Takamine-san
 * Porter of Heroes
 * The Prince's Keeper: The Cursed Prince is Too Fluffy to Resist!
 * Ragna Crimson
 * The Re-Reincarnated Boy Lives Peacefully as an S-Rank Adventurer ~ I, a Sage and Hero in My Previous Lives, Will Live a Simple Life in My Next ~
 * Reborn as a Feudal Lord Gathering a Talented Elite So This Land Can Thrive by Employing My Past Life Experiences as an Overworked White-Collar Worker
 * The Red Ranger Becomes an Adventurer in Another World
 * Reincarnated as a 15-Year-Old Queen: I'm an Ex-office Worker, but the Young King Is Interested in Me?!
 * Reincarnated as an Eight-Year-Old Apostle of the Gods
 * Reincarnated as the Daughter of the Legendary Hero and the Queen of Spirits
 * The Reincarnated Prince Becomes an Alchemist and Brings Prosperity to His Country
 * Reincarnation of the Unrivalled Time Mage: The Underachiever at the Magic Academy Turns Out to Be the Strongest Mage Who Controls Time!
 * Restaurant to Another World
 * Reto the Protector
 * Revolutionary Restart for The Blue Rose Princess
 * Rooming with a Gamer Gal
 * The Royal Tutor
 * Rust-Eater Bisco
 * Rust-Eater Bisco 2
 * Saki
 * Saki & Final Fantasy XIV
 * Scum's Wish
 * See Only Me Me Me Me Me..
 * Sekirei
 * Shibuya Goldfish
 * Smoking Behind the Supermarket with You
 * Soul Eater
 * Soul Eater Not!
 * Spiral: The Bonds of Reasoning
 * Strawberry Love
 * The Strongest Hero: Envoy of Darkness -Betrayed by His Comrades, the Strongest Hero Joins Forces with the Strongest Monster-
 * The Strongest Middle-Aged Hunter Goes to Another World: This Time, He Wants to Have a Simple Life
 * The Strongest Sage with the Weakest Crest
 * The Strongest Sage: The Story of a Talentless Man Who Mastered Magic and Became the Best
 * The Strongest Swordsman Has Zero Equipment Slots, but He Can Equip up to 9999 Items if It's (Cute) Cursed Equipment
 * Strongest Swordsman's Magic Training: Reincarnated with Level 99 Stats, He Gets to Start Over from Level 1
 * The Strongest Tank's Labyrinth Raids -A Tank with a Rare 9999 Resistance Skill Got Kicked from the Hero's Party-
 * The Strongest Wizard Becomes a Countryside Guard After Taking an Arrow to the Knee
 * The Strongest Wizard Making Full Use of the Strategy Guide -No Taking Orders, I'll Slay the Demon King My Own Way-
 * Studio Apartment, Good Lighting, Angel Included
 * Suicide Notes Laid on the Table
 * Sukedachi Nine
 * Suppose a Kid from the Last Dungeon Boonies Moved to a Starter Town
 * Sweet & Tart Boyfriend
 * The Swordsman Dubbed the Sorcerer of Countless Swords
 * Takahashi-san Is listening
 * Talentless Nana
 * Tales of Reincarnation in Maydare: This World's Worst Witch
 * Tales of Wedding Rings
 * A Terrified Teacher at Ghoul School!
 * The Teen Web Novelist is a Girl Magnet: Now My Crush Feels Bad for Rejecting Me!
 * That Inferior Knight, Level 999
 * That Second-Rate Warrior Is Now an Overpowered Mage!
 * Today's Cerberus
 * Toilet-bound Hanako-kun
 * After-school Hanako-kun
 * Tokyo Aliens
 * Trinity of the Royal Palace
 * Trying Out Alchemy After Being Fired as an Adventurer!: Frontier Settling? No Problem, Leave It to Me!
 * Übel Blatt
 * Uglymug, Epicfighter
 * The Unholy Paladin
 * The Unrivaled Reincarnated Sage of Another World -The Strongest in Another World Through Game Knowledge-
 * Val × Love
 * The Vexations of a Shut-In Vampire Princess
 * Vermeil in Gold: The Failing Student and the Strongest Scourge Plunge Into the World of Magic
 * Victoria's Electric Coffin
 * The Villainess Stans the Heroes: Playing the Antagonist to Support Her Faves!
 * The Villainess' Butler: Death Flag Destroyer at Your Service
 * The Villainess's Guide to (Not) Falling in Love
 * Wandering Witch: The Journey of Elaina
 * When I Tried Strengthening a Rusty Sword, It Turned into an OP Magic Sword
 * The Witch's Servant and the Demon Lord's Horns
 * Working seems Pointless After the Hero Labeled Me as a Coward and Kicked Me From His Party
 * The World is Full of Monsters, So I Want to Live as I Wish
 * Wrapping up the Imperial Harem
 * YanOta: The Delinquent and the Otaku
 * YoRHa - Pearl Harbor Descent Record - A NieR:Automata Story
 * You Were Experienced, I Was Not: Our Dating Story

Reception
Japanese website Appmedia praised the works and free content of the app. The app was nominated for the 2017 Google Play Awards in Japan. The app has 20 million downloads as of November 2022.

Global
Upon the service's international release, many users criticized its censorship. In particular, some critics pointed out that the censorship included knees and elbows. Jason Faulkner from GameRevolution also noted that risqué series like My Dress-Up Darling had characters that were mostly obscured. He also felt the censorship was likely done by a machine.

Criticism was also directed at the service's monetization model. Isaiah Colbert of Kotaku unfavorably compared the monetization to microtransactions in video games. Faulkner described the monetization as "nonsensical" and criticized the pricing as overly expensive.

On July 27, 2022, Manga Up! issued a response to the censorship complaints. The response cited censorship policies in non-English countries like Indonesia as the reasoning for the censorship. On September 4, 2022, Square Enix announced that all the censorship via black bars had been removed and replaced with less-intrusive censorship methods.