Nowadays (group)

Nowadays (stylized in all caps) is a South Korean boy band formed by Cube Entertainment in 2023. The group consists of five members: Hyeonbin, Yoon, Yeonwoo, Jinhyuk, and Siyun. They debuted on April 2, 2024, with the eponymous single album Nowadays.

Name
The group's name contains a strong aspiration to make the public and fans' curiosity about "Now" and it's bold ambition to provide special memories for the "Days" the group will create together in the future.



2019–2023: Pre-debut and formation
In 2019, Hyeonbin participated in Mnet's reality competition survival series Produce X 101, where he was eliminated on episode 11 and placed 30th rank overall.

On October 30, 2023, Cube Entertainment announced that they planned to launch a new boy group consists of five members in first quarter of 2024.

On November 9, 2023, it was confirmed that Hyeonbin would be debuting in Cube's new boy group.

2024–present: Preparation and debut
On March 4, Cube officially introduced Nowadays and opened their social media accounts. They also released a video titled "Now, A _____ Days" with the words: "Now, A", "Days", "Curious", "Dreamy" and "Youthful", hinting at the group's concept and theme. On March 7, the five members were officially introduced to the public. On March 13, Nowadays released a logo motion for their eponymous debut single album. On March 19, Nowadays released a performance video for their song "Now" which would be included in their debut single album.



On April 2, Nowadays officially debuted with their eponymous single album and its lead single "OoWee" along with a music video. They also held a press and fan showcases at Blue Square Mastercard Hall in Hannam-dong, Yongsan-gu, Seoul on the afternoon and evening of the same day, respectively.

On July 11, Nowadays announced on their social media accounts that they will release "Rainy Day" (2024 Remake ver.), a digital single remake of Beast's "On Rainy Days", on July 16 and Hui of Pentagon participated in the overall production of the song including writing lyrics and composing.

Public image
Nowadays promoted its own genre called Days pop and targeted global fans that will permeate everyone's daily lives.

Members

 * Hyeonbin (현빈) – leader
 * Yoon (윤)
 * Yeonwoo (연우)
 * Jinhyuk (진혁) – rapper
 * Siyun (시윤)