Od Istoka Do Zapada Tour

The Od Istoka Do Zapada World Tour is the ongoing first headlining concert tour by Serbian pop-folk singer Aleksandra Prijović, in support of her third studio album, Devet života (2023). The tour began on 28 September 2023, in Belgrade, Serbia, at Štark Arena. The tour was also announced to visit other major cities in other Southeast European countries, such as Sarajevo, Niš, Zagreb, Banja Luka, Novi Sad and Ljubljana.

With Od Istoka Do Zapada Tour, Aleksandra became the first female artist to consecutively sell out three Belgrade Arenas and first artist ever to sell out five Zagreb Arenas and three Sarajevo Arenas.This tour is one of the biggest in the Balkans.

Background
On 20 February 2023, Prijović announced via her social media, that she will go on her debut headlining and debut arena tour Od Istoka Do Zapada, with the first concert starting on 29 September 2023, in Belgrade at Štark Arena. The tickets for the show went on sale the same day she confirmed the tour. Three months after announcing of the concert in Belgrade, Prijović announced the concerts in Sarajevo at Zetra, which will be held on 28 October, and in Zagreb at Arena Zagreb, which will be held on 1 December of the same year. On 3 July 2023, Prijović held a press conference in Belgrade, where due to high demand and fast ticket sales, she revealed the date for the second concert in the Štark Arena to be held on 30 September 2023.

After only two months, Prijović sold out concert at Arena Zagreb, and scheduled a second concert in the venue for 2 December 2023. Via her Instagram, Prijović thanked her fans for the love she receives and the sold-out halls, and also announced a third concert in Belgrade arena to be held on 28 September 2023. As she explained, the schedule in the Belgrade arena was tight and overbooked, so the only option was to schedule the third concert before the two concerts she had already scheduled. This decision angered multiple of fans who bought tickets for the concert for 29 September, so Prijović and her team allowed everyone who bought tickets for 29 September to exchange them for the 28 September.

Reception and commercial performance
The Od Istoka Do Zapada Tour saw a big commercial success. Prijović became the first Serbian female artist to sell out three consecutive Štark Arenas. Reportedly, she grossed around one million euros with sales of 45,000 tickets for the three initial dates in Belgrade. Furthermore, by selling out four, and later five consecutive Zagreb Arenas she became a "regional phenomenon", according to the N1 Serbia, and was dubbed the "only folk diva of the new generation" by the Index.hr. In October 2023, Prijović also discussed the success of her first headline tour on a talk show broadcast by Croatian Radiotelevision, which was seen a precedent for a Serbian pop-folk singer. N1 Slovenia also dubbed Prijović as the "Balkan Taylor Swift", comparing the success of her tour with the Swift's The Eras Tour.

In their campaign for the 2024 Croatian parliamentary election, which bore the slogan "Hrvatska treba Srbe jer..." ("Croatia needs Serbs because..."), the Independent Democratic Serb Party (SDSS) referenced Prijović's Zagreb concerts in one of their billboards, writing "Hrvatska treba Srbe jer puna arena prija svima" ("Croatia needs Serbs because a full arena is pleasant for everyone") and making a pun on Prijović's nickname "Prija" in the process.

Set list
The following set list is from the concert on September 30, 2023, in Belgrade. It is not intended to represent all shows of the tour.


 * 1) "Za nas kasno je"
 * 2) "Testament"
 * 3) "Ja sam odlično"
 * 4) "Javno mesto"
 * 5) "Totalna anestezija"
 * 6) "Kuća strave"
 * 7) "Marš"
 * 8) "Senke"
 * 9) "Klizav pod"
 * 10) "Ludnica" (featuring Dejan Kostić)
 * 11) "Moj život" (cover by Dejan Kostić)
 * 12) "Dozvola za ljubav" (cover by Dejan Kostić)
 * 13) "Dam dam dam"
 * 14) "Zver"
 * 15) "Legitimno"
 * 16) "Separe"
 * 17) "Devet života"
 * 18) "Placebo"
 * 19) "Psiho"
 * 20) "Duguješ mi dva života"
 * 21) "Sve po starom"
 * 22) "Litar vina, litar krvi"
 * 23) "Ko si ti" (featuring Saša Matić)
 * 24) "Idemo anđele" (Saša Matić)
 * 25) "Lagala je grade" (Saša Matić)
 * 26) "Zvuk tišine"
 * 27) "Sabotiram"
 * 28) "Svetlo"
 * 29) "Telo"
 * 30) "Prvi si počeo"
 * 31) "Bogata sirotinja"
 * 32) "Sledeća"
 * 33) "Sačuvaj tajnu" (Duško Kuliš cover)
 * 34) "Ti mene ne voliš" (Osman Hadžić cover)
 * 35) "Nije mene dušo ubilo" (Goran Dimitrijadis Dima cover)
 * 36) "Ružica si bila" (Bijelo Dugme cover)
 * 37) "Jugoslovenka" (Lepa Brena cover; featuring Dejan Kostić)
 * 38) "Ja sam odlično" (reprise)
 * 39) "Dam dam dam" (reprise)
 * 40) "Zvuk tišine" (reprise)
 * 41) "Psiho" (reprise)
 * 42) "Za nas kasno je" (chorus only; reprise)