Philip Hoffman (surfing)

Philip Rube "Flippy" Hoffman (January 24, 1930 – November 10, 2010) was an American big wave surfing pioneer and businessman.

Early life
Hoffman was born in Glendale, California in 1930 He graduated from Hollywood High School in 1948. Hoffman began surfing off San Onofre, California. In 1953, he was one of the first surfers to brave the outer reefs of the Oahu's North Shore where he was a big wave surfing pioneer. Hoffman also worked as an abalone fisherman while he was not surfing.

Hoffman California Fabrics
In the late 1950s, Hoffman helped run his family's textile business, Hoffman California Fabrics, along with his brother Walter. The company was started in 1924 by their father Rube Hoffman, originally selling woolen flannel fabrics. Hoffman oversaw the company's business that sold directly to retail stores. He was also involved in researching the production processes and creating new designs Hoffman Fabrics was integral in creating and manufacturing surf apparel from the late 1950s onward. In the 1980s, the aloha shirt worn by Tom Selleck in the TV series Magnum, P.I. was made from Hoffman fabric. It is now in the Smithsonian Institution.

"When the surf was really big, he'd take off and go surfing," said his brother. Hoffman worked with surfboard designers such as Mickey Munoz, Hobie Alter and Bob Simmons to improve the design of surf boards.

Personal life
Hoffman died at Mission Viejo, California from pulmonary fibrosis complications. He was survived by his partner Suzy, brother Walter, daughter Dana, and son Marty. His brother's daughter Joyce Hoffman was a champion surfer, and great-grandson Greyson Fletcher a professional skateboarder. Both he and his brother Walter were honored in the surfing walk of fame in 2006 for their contributions to surf culture.