Robert Ehrlich (businessman)

Robert Ehrlich, the founder of Pirates Booty, is an American entrepreneur and an ex-commodities trader. Ehrlich founded Robert's American Gourmet Food, a manufacturer of organic snack foods which includes Pirate's Booty.

Ehrlich started his company after seeing a bag of cheese puffs that contained no cheese, which inspired the Pirate's Booty line of snacks, eventually growing to a $50 million business. He later founded Vegan Rob's, which produces vegan and gluten free snacks such as vegan cheese puffs and popcorn.