Rock & Roll Strategy

Rock & Roll Strategy is the eighth studio album by the southern rock band 38 Special, released in 1988. It was their final album for long-time label A&M Records. The album contained the group's last top 10 hit, "Second Chance", which peaked at No. 6 on the Billboard Hot 100 singles chart.

Production
The album was the first with vocalist and keyboard player Max Carl, who wrote "Little Sheba", about women wrestling in jello.

Track listing

 * 1) "Rock & Roll Strategy" (Max Carl, Donnie Van Zant) – 4:34
 * 2) "What's It to Ya?" (Robert White Johnson, Michael Lunn, Van Zant) – 4:30
 * 3) "Little Sheba" (Carl) – 4:54
 * 4) "Comin' Down Tonight" (Carl, Jeff Carlisi, Johnson, Van Zant) – 4:26
 * 5) "Midnight Magic" (Mark Baker, Carlisi, Cal Curtis, Johnson, Van Zant) – 4:21
 * 6) "Second Chance" (Carl, Carlisi, Curtis) – 5:04
 * 7) "Hot 'Lanta" (Carl) – 5:42
 * 8) "Never Be Lonely" (Carl, Danny Chauncey) – 4:39
 * 9) "Chattahoochee" (Johnson, Lunn, Van Zant) – 4:11
 * 10) "Innocent Eyes" (Carl, Carlisi, Chauncey) – 4:17
 * 11) "Love Strikes" (Carlisi, Johnson, Van Zant) – 4:31

.38 Special

 * Max Carl – keyboards, vocals
 * Donnie Van Zant – vocals
 * Jeff Carlisi – guitars, steel guitar
 * Danny Chauncey – guitars
 * Larry Junstrom – bass
 * Jack Grondin – drums

Additional musicians

 * James Stroud – Synclavier programming, LinnDrum programming
 * Robert White Johnson – percussion, backing vocals
 * Edd Miller – percussion, vibraslap
 * The Noise Gator – horns
 * The Six Groomers (the band) – backing vocals

Production

 * Rodney Mills – producer, engineer, mixing
 * Edd Miller – engineer, mixing
 * Thom "TK" Kidd – mix assistant
 * Bob Ludwig – mastering
 * Mark Rogers – production coordination
 * Norman Moore – art direction, design
 * Chris Cuffaro – photography

Studios
 * Recorded at Soundscape Studios (Atlanta, Georgia).
 * Mixed at Cheshire Recording Studios (Atlanta, Georgia).
 * Mastered at Masterdisk (New York City, New York).

Charts
Singles