Talk:Ad blocking/Archives/2016

CPM vs CPC
This article currently says: "sites are rarely paid “per click”; instead the standard metric for selling web display ads is “CPM”, or “cost per mille”—the cost for a thousand views"

However, Online advertising says: "CPC's market share has grown each year since its introduction, eclipsing CPM to dominate two-thirds of all online advertising compensation methods."

Which is it? --Max Nanasy (talk) 00:46, 31 March 2016 (UTC)