Talk:Barry Callebaut

Untitled
I've begun editing this article for spelling and grammar. And yes, I agree that it's currently written in a very elementary style, but at least it's a starting point for this valuable info. As this subject is a passion of mine, I will find some time to do some style rewrites. I look forward to reading others commments. Thanks. Tell someone (talk) 10:01, 13 February 2009 (UTC)

While Barry Callebaut claims to be the world's largest chocolate manufacturer, by output quality, revenue and production scale they actually rank at least fourth behind Mars, Cadbury and Nestle. This article needs to be amended to reflect this. Lexusperplexus (talk) 13:45, 2 August 2013 (UTC)

I would like to offer a different opinion on Lexusperplexus's comment: Mars, Cadbury and Nestle are primarily CANDY companies. Barry Callebaut is primarily a CHOCOLATE company at the wholesale level. Although there are some Callebaut retail products (mostly sold in Europe), this isn't the focus of their business. They are the worlds biggest chocolate manufacturer, as stated.

I do find that the article is a bit like an advertisement. However, this is a significant player in an industry that is dear to many of us (who hates chocolate, after all?). Everything in the article is factual to my knowledge. Phil80920 (talk) 21:02, 27 February 2014 (UTC)

Most of the article is literally copied from here, which isn't even allowed. Sdk16420 (talk) 11:55, 9 June 2014 (UTC)

Article needs further expansion
This article needs further expansion, including information on cocoanomics, Barry Callebaut's operations in Ivory coast and its largescale presence in Belgium and Switzerland in the chocolate / cocoa industry. At the moment, the article reads more like an advert of Barry Callebaut rather than an informative wiki. For example, here is the CNN page on cocoanomics and here is the other side.

We also need lots of more citations - from various media including books, research studies, newspapers and documentaries. I am trying to get this started.

Any assistance in this expansion would be most welcome.

Notthebestusername (talk) 09:41, 29 May 2015 (UTC)

Ruby Chocolate
This is likely just an unsubstantiated claim at this point, but ruby chocolate may be a thing now. I mentioned this on other chocolate-related talk pages, but news outlets are voicing some skepticism over this alleged creation/discovery. However, if the news of ruby chocolate turns out to be verifiable, I think it should be added to this article under "Products." Maybe there's enough source material to add it now. I don't know. Any suggestions? Kerdooskis (talk) 22:41, 8 September 2017 (UTC)

External links modified
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Improving the history section
Hi all, I was reading the history section and I noticed some information overlaps between the following two subsections "Acquisitions since original merger" and "Company History".

I would propose to delete the former, rename it into "Acquisition & openings history" and leave the list currently under "Company History" as is. If you agree, I will make sure no wikilink will be lost. Here is how it would look like, let me know what you think. Raphael.Wermuth (talk) 12:35, 7 August 2020 (UTC)

Acquisition & openings history
In 1999 the company acquired Swiss chocolate maker Carma AG. In 2002, the group bought German company Stollwerck. These acquisitions were followed in 2003 by the acquisition of Dutch-Belgian company Luijckx Chocoladen N.V., AM Foods amba (vending mixes) in Sweden in 2004, FPI Food Processing International in the U.S in 2007 and KL-Kepong Cocoa Products Sdn Bhd in Malaysia in 2008. It sold Stollwerck in 2011.

Barry Callebaut also opened chocolate factories in Turkey, Russia, China, Brazil, and Mexico.

Barry Callebaut is present in over 30 countries, operates about 60 production facilities, employs 11,570 people, and has annual sales of CHF 6,9 billion (fiscal year 2017/18). The company serves the food industry from manufacturers to professional users of chocolate (such as chocolatiers, pastry chefs, or bakers), to global retailers. It also provides a comprehensive range of services in the fields of product development, processing, training, and marketing.

Company history

 * 1999 Acquisition of Carma AG in Switzerland
 * 2002 Acquisition of the Stollwerck Group in Germany
 * 2003 Acquisition of Dutch Group Graverboom B.V. (including Luijckx B.V.)
 * 2004 Acquisition of the vending mix business of ASM Foods in Sweden
 * 2004 Opening of a sales office in Tokyo, Japan
 * 2005 Opening of a chocolate factory in California, U.S.
 * 2007 Opening of a chocolate factory in Chekhov (near Moscow), Russia
 * 2007 Major outsourcing contracts with Nestlé, Hershey's and Cadbury
 * 2007 Acquisition of a cocoa factory in Eddystone, Pennsylvania, U.S.
 * 2008 Opening of a chocolate factory in Suzhou (near Shanghai), China
 * 2008 Signing of the acquisition of chocolate production capacity from Morinaga & Company, Japan
 * 2008 Opening of Chocolate Academies in Suzhou (China), Zundert (Netherlands), Mumbai (India), Chekhov (Russia) and Chicago (U.S.)
 * 2008 Acquisition of a 60% stake in KL-Kepong Cocoa Products Sdn Bhd in Malaysia
 * 2008 Strategic partnership with Biolands of Tanzania
 * 2008 Sale of African consumer business
 * 2008 Opening of a specialty factory for frozen pastry in Alicante, Spain
 * 2009 Opening of a chocolate factory in Monterrey, Mexico
 * 2009 Sale of Van Houten Singapur consumer business to Hershey's
 * 2009 Acquisition of Danish vending mix company Eurogran
 * 2009 Acquisition of Spanish chocolate maker Chocovic, S.A.
 * 2010 Opening of a chocolate factory in Extrema, Brazil
 * 2010 Signing of a long-term strategic partnership agreement with Kraft Foods Inc.
 * 2011 Acquisition of remaining 40% stake in Barry Callebaut Malaysia Sdn Bhd, formerly KLK Cocoa
 * 2011 Expansion of the existing supply and innovation agreement with Hershey
 * 2011 Signing of long-term outsourcing agreement with Chocolates Turín, Mexico
 * 2011 Sale of Stollwerck to Baronie Group
 * 2011 Joint venture with P.T. Comextra Majora to form P.T. Barry Callebaut Comextra Indonesia
 * 2012 Acquisition of la Morella nuts in Spain
 * 2012 Acquisition of Mona Lisa Food Products, Inc. in the U.S.
 * 2012 Launch of "Cocoa Horizons" initiative based on strategic pillar "Sustainable Cocoa”
 * 2012 Purchasing Chatham facility from Batory Industries Company in Ontario (Canada)
 * 2012 Signing of long-term outsourcing/partnership agreements with Unilever, Grupo Bimbo (Mexico), and Morinaga (Japan)
 * 2013 Opening of a chocolate factory in Eskisehir, Turkey

In 2005, Barry Callebaut introduced a "healthy" chocolate product called ACTICOA, which contains higher levels of polyphenol antioxidants (cocoa flavanols) than any other chocolate; some evidence indicates these flavanols have particular health benefits.

Improving the history section
Hi everyone, I noticed that, while the history section of this article is way too concise, the one in the Italian version is well-structured, comprehensive and sourced. I think it would be useful to translate the history section from Italian, then merge it into English making sure no information is lost. This way we could fill any existing gaps in English and get rid of that long bullet-point list about acquisitions. I would be eager to prepare a draft and submit it right here for your consideration. What do you think? --Raphael.Wermuth (talk) 08:39, 23 September 2020 (UTC)

Looking for help
Hi all, over the last few months I have been contributing to the article through translated content from the Italian version. I was also wondering if I could be of even more help by supporting the community in revising content to resolve the message at the top of the page. Since I have a conflict of interest, once we have identified content written like an advertisement together, I could propose alternative versions here on the talk page. The "alert" dates back to 2015, but the article has since changed. Do you think the biased content is still present? I am here to ask for your help to spot it so I can address it either by submitting neutral versions or deleting it.

What do you think? Is there any paragraph that should be promptly addressed?

, I am adding this ping since the message has been added by Notthebestusername. Thanks in advance.

Raphael.Wermuth (talk) 14:19, 12 February 2021 (UTC)


 * I have done minor edits, and marked some badly needed citations. To remove the banners, the article needs rather significant improvement. Ferkjl (talk) 21:18, 8 April 2021 (UTC)

Citation needed template
Hi all, apparently, there isn't any source to replace the citation needed templates left in the article. Therefore, could we delete the following sentences that are still displaying the template? Namely: Raphael.Wermuth (talk) 15:08, 17 August 2021 (UTC)
 * The company began producing chocolate in 1911. ✅ citation added
 * In 1963, the company created "Baking Sticks" and simultaneously the chocolate croissant (pain au chocolat). ✅
 * In 1973, they launched the "Your demonstration partner" brand to introduce personalized assistance and support to professionals. ✅
 * In the 1970s, Callebaut opened a production site in Italy, along with one of its chocolatier schools to train master pastry chefs. ✅
 * In the early 1980s, Interfood, a subsidiary of Tobler-Suchard, bought the company. Bernard Callebaut, heir of the founding family, moved to Canada where he opened a new chocolate factory, named Chocolaterie Bernard Callebaut. ✅ citation added
 * Hello, I was able to find sources for the 1911 fact: see page 36 of this book; and the 1980s fact: see page 105 of this book and this article. I added the citations to the page. Because I was unable to find sources for the other facts, they were removed as requested. Thanks, Heartmusic678 (talk) 16:31, 23 August 2021 (UTC)
 * Thanks a lot for your help!Raphael.Wermuth (talk) 12:47, 27 August 2021 (UTC)
 * You're welcome :D Heartmusic678 (talk) 12:56, 27 August 2021 (UTC)