Talk:Brand/Archives/2013

Brand elements
Isn't the sense of touch sometimes used as an element in branding? Here is a chapter devoted to the concept. (Not being familiar with the subject, I will abstain from editing myself.)

הסרפד (Hasirpad) [formerly Ratz...bo] 01:39, 1 January 2013 (UTC)

Decouple brand strategies
Since quite a lot of interesting stuff has developed under the lemma "branding strategy", do you think it would make sense to create an article "brand strategy"? --Arbraxan (talk) 11:10, 18 March 2013 (UTC)

"Brand" actually referring to a company
I've re-added a line in the introductory section that acknowledges that the word "brand" is actually being used to mean the company that the brand represents. So many definitions of "brand" leave that out, yet that is one of the most common uses of the word. "Major brands have decided not to participate…" doesn't mean that a name, term, design, symbol, or any other feature decided not to participate. It means a company, through its representative, decided not to participate. Srnelson (talk) 23:19, 9 April 2013 (UTC)