Talk:Dixan

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please see Talk:Persil for discussion on this article's proposed merger there. GenQuest (talk) 19:06, 21 November 2010 (UTC)

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Dixan is an Italian washing machine detergent. It was first marketed in Germany in 1957.

History
In 1986, Dixan became one of the first detergents manufactured without phosphates. In 2002, Dixan released the first detergent designed for cold washing. Dixan also pioneered the production of high concentration, liquid and powdered detergents.

Dixan's ad campaigns during the 1980s utilized Enza Sampò, Andrea Giordana and Tiberio Timperi.

In 2000 Dixan began a promotional campaign called “Dixan per la Scuola” (Dixan for schools) which targeted schools and sponsored charitable events.

Related lines include "Active Ash" laundry soap, which contains ash as an active ingredient.