Talk:IKEA effect

uh what?
First sentence. "place a disproportionately high value on products they partially created" Next. "The price is low for IKEA products largely because they take labor out of the equation"

I'm not saying the effect isn't real but the way the article is written makes it sound like 'IKEA CEO bothered about their furniture gaining value after assembly by the customer, when ideally the value should act like used car, ie. drop once out of the shop'. But isn't that complete non-sense? If the car had to be assembled by the customer by hand, SHOULDN'T it have "disproportionately" higher value compared to car assembled by either robots or cheapest workers you could find (as the CEO)? Of course if flaws are spotted in the assembly then the value drops but that applies to both.

It just reads like sour grapes from capitalists that don't want any value increase to happen after the consumer/customer gets the product, because that would mean the business "has left money on the table", in theory anyway. The reality is of course that is only true IF you can increase the net profit by adding delivery and assembly on it. But then it might turn out IKEA isn't as "cheap" as it purports to be... — Preceding unsigned comment added by 91.155.24.195 (talk) 22:36, 8 May 2018 (UTC)

“Without knowing that their own origami was part of the display as well”
I can’t find where the linked research article states that, and I wonder how that could have been achieved. Actually, the article says: “It is possible, however, that these results do not indicate that our participants truly believed that the market price of their creation was $0.23, but merely that they were willing to overbid for their creation to avoid losing it”, which implies they knew which origamis were theirs. Palpalpalpal (talk) 06:54, 5 September 2016 (UTC)

Cake mixes
Here's something that might be included, if good sources can be found. I have heard that when the first commercial cake mixes were introduced, the only thing the consumer has to add was water. The cake mixes were not very popular. Then a manufacturer reformulated so the consumer had to measure and add a couple of ingredients, such as eggs and oil. Apparently these cake mixes were much more popular, supposedly because it felt more like "real" baking to the consumer. ike9898 (talk) 16:01, 7 September 2016 (UTC)