Talk:Laura J. Alber

Request for independent review
Hi,

I've created a new draft that turns this stub into a fuller article. While I a an experienced Wikipedia editor, I have a conflict of interest as a paid consultant to Outcast Agency, which represents Williams-Sonoma, the employer of the subject. Therefore, as per WP:COI, I am requesting an independent review of the new draft. WP policy requires that the reviewer make the changes to the article or explicitly give me permission to make the edits. I have endeavored to abide by the 5 Pillars, especially neutrality. But I am open to any and all requests to do further work. Thanks BC1278 (talk) 15:24, 26 May 2017 (UTC)BC1278

Laura J. Alber (born September 7, 1968) is an American businesswoman who in 2010 became the CEO of Williams-Sonoma, Inc.

Early Life

Alber earned a B.A. in psychology from the University of Pennsylvania. While attending Penn, Alber had a small business selling velevet floppy hats. She said she got the idea after observing the floppy hat trend while a student at the University of Edinburgh. As a student, she took a wide range of classes, which she has said later served her well as a business executive. After graduation from Penn, Alber drove to California with no plan and took a series of odd jobs until taking an entry level job at Gap Inc.

Career

She joined Williams-Sonoma in 1995 as a senior buyer in the Pottery Barn subsidiary brand. Alber was promoted several times and has said that most important job, prior to becoming CEO of WIlliam Sonoma, was as director of the Pottery Barn catalog, giving her the opportunity to “own” a business line from start to finish. She later became president of Pottery Barn, serving in that capacity from 2002 to 2006. During her tenure at Pottery Barn, Alber oversaw expansion from 172 stores to 289 stores.

Alber moved to the newly created role of president of Williams-Sonoma in 2006, where she continued her lead of Pottery Barn and the company's global supply chain, distribution and worldwide logistics.

In 2010 she was elected to the company's board and named as CEO, replacing retiring W. Howard Lester. At that time, she was the 10th highest paid woman in U.S. business, with an estimated compensation of $13,555,412.

She has said she enjoys the intellectual challenge of understanding the changing trends and global influences on the home. After becoming pregnant with her first daughter, Alber said she was inspired to create Pottery Barn Kids, providing home furnishings for children's spaces. Alber also led the creation of the Pottery Barn Bed+Bath, PBteen and Threads brands.

In 2011, the San Francisco Business Times named her one of the most influential women in San Francisco.

Under Alber, Williams-Sonoma became one of the largest U.S. e-tailers, selling about half of its $5 billion in 2014 annual sales online. During her tenure, Williams-Sonoma launched  its first app - "Recipe of the Day" - and partnered with YouTube to offer shoppable online videos. Alber has also promoted in-store events at Williams-Sonoma, like book signings and panini-making classes.

In 2014 and 2015, Fortune (magazine) named Alber a "Business Person of the Year."

Alber wrote a Harvard Business Review article in 2014, advocating blending art and science in business by informing creative ideas with analytics.

Personal

She is married with three children. She was a member of the advisory board of the Richardson Bay Audubon Center.

She is on the board of overseers for the College of Arts & Science at The University of Pennsylvania. She and her husband also created the The Alber-Klingelhofer Endowed Scholarship at Penn.

In 2014, Alber was the graduation speaker at the College of Arts and Sciences at the University of Pennsylvania, where she encouraged "present mindedness" which she defined as focusing on doing what you love, rather than only planning for it.

She became a member of the board of directors of Fitbit in 2016.

References

Category:Businesspeople from the San Francisco Bay Area Category:American retail chief executives Category:American corporate directors Category:University of Pennsylvania alumni Category:American women chief executives Category:Women corporate directors Category:Williams-Sonoma people Category:1968 births Category:Living people


 * Hi I have went ahead and fully merged the draft into the main article. However, I would recommend that you tone down the use of the word "she". When I checked, the word was present 21 times in the article. Also, just a reminder that Wikipedia is an encyclopedia, not a resume. Information such as " Alber oversaw expansion from 172 stores to 289 stores" is not necessary. Ping me when you have made the changes and I would be happy to merge them into the main article. Thank you! Daylen (talk) 19:37, 4 June 2017 (UTC)

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