Talk:Porter's five forces analysis/Archives/2012

Question
Hi everyone, I have a question concerning this article. I also bought all the books of Michael Porter but i don't seem to understand on thing. Are the new entrants and substitutes products threats e.g for coca-cola less or more important than competitive rivalry existing in the sector?can you please state me the reasons also?

Any help would be appreciated. Thank you — Preceding unsigned comment added by Charisd (talk • contribs) 16:12, 1 November 2012 (UTC)