Talk:Rebadging/Archives/2013

A useless paragraph
The paragraph that mentions GM's discontinuation of the brands Pontiac and Oldsmobile, and Ford's selling of its somewhat recently purchased British and European firms, has nothing to do with brand engineering per se, and is the sort of thing one would find on a web discussion page as it strayed off topic. Please remove it. 4.154.224.146 (talk) 10:10, 15 August 2013 (UTC)

Untitled
I can't work out why the spurious <>> characters are being displayed before the table. A sourceforge bug report has been filed. &mdash;Morven 05:14, Jun 27, 2004 (UTC)

I can't remember any Pontiac Optima. I think this car was called LeMans in the U.S. This piece supports my recollection. RivGuySC 22:19, 3 Jul 2004 (UTC)

May only have been called Optima in Canada

I've just made the appropriate change. RivGuySC 23:26, 6 Jul 2004 (UTC)

I like the pictures, but do we have proper permission to use them? I saw nothing on either picture's page to indicate copyright status. RivGuySC 20:43, 14 Jul 2004 (UTC)

Does this topic covers similar cars from the same company but sold under different brands. For example, Chrysler's Town and Country, Dodge's Caravan and Plymouth's Voyager were basically the same car with different bells and whistles. Other examples were Pontiac Firebird and Chevy Camaro. Do they belong to this topic? Kowloonese


 * It appears not. The Ford Contour/Mercury Mystique is the only entry we have that seems analagous to the Chryslers you mention, and I wonder if the author didn't mean to file them under Ford Mondeo instead.  What we're after here, I think, is models that were sold in another market and under a different badge with the intent that the buyer should not be aware of the original version.  Anybody knew that a Contour was a Mystique and a Voyager was a Caravan, so I don't think they qualify.  IMHO, at any rate.  RivGuySC 01:11, 3 Aug 2004 (UTC)


 * Perhaps this distinction should be explicitly mentioned in the article. Kowloonese 01:33, 3 Aug 2004 (UTC)


 * This would be a good idea if there's general agreement on it. Right now, though, it's only my opinion.  We need some more discussion. RivGuySC 03:04, 3 Aug 2004 (UTC)

Badge Engineering does not specifically refer to cars. I'm not even sure if the term originates with cars; plenty of manufactured items were sold in the first half of the 20th century with literally only the label altered between sellers. Wouldn't surprise me if the practice went back well into the 19th century. Since this whole article is car-centric, I'd suggest it be moved to "badge engineering (automobiles)" or "automobile badge engineering" and have a small article here that points to it. Thoughts? Akb4 20:28, 12 May 2006 (UTC)

I agree. Computer equipment and electronics are often 'rebadged'. In a lot of cases I think you could call a 'rebadged' product a 'rebranded' product...i.e. use the terms interchangeably.--Kaze0010 03:27, 24 June 2006 (UTC)


 * I'm not aware of the term badge engineering being used on anything other than motor vehicles, and rebranding is not necessarily the same as badge engineering. It usually applies when a product on the market has its name changed, whereas badge engineering means that a company sells somebody else's product (usually a car) under its own brand name. Quiensabe 22:59, 27 July 2006 (UTC)


 * Raleigh Bicycles when still manufacturing in the UK was well known for badge engineering, having acquired almost all other UK bicycle manufacturers' marques but only making a handful of models by the mid 1960s. It put these alternative marques to work, along with minor cosmetic changes, to offer bicycle shops 'exclusive' rights to the same bicycle over and over (see Raleigh Twenty) 217.9.194.178 (talk) 14:15, 9 September 2013 (UTC)

Daewoos are still called Daewoos in britain
 * No they're not. The Daewoo name was dropped at the end of December 2004. South Korea and Vietnam are the only countries where the brand name is used on cars. Quiensabe 22:59, 27 July 2006 (UTC)