Talk:TTC Operations

>For the year ending 2003, the TTC received 2.3% of its revenue from advertising, or almost 17 million dollars. Critics charge that as the TTC states a ridership of over 1.4 million passengers on average each weekday, all advertising could be removed from all TTC property for one year in exchange for a one-day addition of just over ten cents to each rider's fare.

That doesn't add up.

Assuming 1.4 million fares are paid per average weekday, it would take an average of 121 weekdays of 10 cents extra per fare to pay an extra 17 million dollars.