User:Agiannetto77/Overcome clothing line

In 2007 Christopher Giannetto began development of a clothing line specifically for non-profit organizations called "Overcome". In the beginning his vision was to provide (something about the type of consumer he was aiming at) quality t-shirts at a wholesale price and encourage the customers to embody his own beliefs of "Honor, courage, dedication, sportsmanship, commitment and dedication" in every aspect of life and sport.

Early in the art work stages Chris struggled to find a symbol that captured his ideals and projected the positive, Godly image that he envisioned. Over the years he created many symbols himself and even enlisted outside professionals to assist him in his search for the perfect icon. All the while making contacts and reaching out to people and companies who might one day wish to invest in Chris' dream and enable him to start his new business.

In 2010, Chris began to realize fruit from his struggles as he settled on a design that he felt would propel him into the mainstream and allow him to see his vision fulfilled.