User:Alexalathom/Merchandising/Flopez4 Peer Review

General info

 * Whose work are you reviewing?

(Alexalathom/Merchandising)


 * Link to draft you're reviewing
 * https://en.wikipedia.org/wiki/User:Alexalathom/Merchandising?veaction=edit&preload=Template:Dashboard.wikiedu.org_draft_template


 * Link to the current version of the article (if it exists)
 * https://en.wikipedia.org/wiki/User:Alexalathom/Merchandising?veaction=edit&preload=Template:Dashboard.wikiedu.org_draft_template

Evaluate the drafted changes
(Compose a detailed peer review here, considering each of the key aspects listed above if it is relevant. Consider the guiding questions, and check out the examples of what feedback looks like.)

I'll start the review with your draft first then I'll talk about what is missing from the article that you could add/change or move around to improve the article.

Looking at your draft I see that you are adding a section about online merchandising, which provides an update to the article as people now do a lot of online shopping. The placement for the online section works great after "promotional merchandising" because the following sections apply to both physical merchandising and online merchandising in terms of what are the strategies used to sell their products to consumer. I love the idea of the "online vs in store", this section can show the similarities and differences of merchandising for a physical and virtual world. Just keep in mind to have a neutral approach to both sides to avoid being bias.

Adding a section for brand-consumer relationship is a great idea. I know some people only associate themselves with certain brands. I saw you wanted to add it to the adult section but I also think it is applicable to younger kids/teens as they often want certain items that are interesting to them for example a tv show/artist. In a section of its own (Brand-Consumer section) you can talk about specific examples of brand-consumer relationship.

Paragraph 3 could be remove entirely as it does not have a section on its own anywhere in the article talking about discount/payments. Paragraph 2 in the licensing section is irrelevant to the whole article in my opinion. The first paragraph should be enough to example licensing.

Overall, I see you had an outline or plan of what changes/ addition you intend to make and while this project my be confusing (as it is for me), I think you are in the right direction for this assignment. I tried to give specific information to help and make this project less stressful as it can be overwhelming at times. If you feel like you want to add more stuff, images are something i would recommend as well as just going over information in the article and making sure all information are well cited. I hope this review was somewhat helpful to you and if it wasn't I would reach out to Walker as she is really good with this reviews!