User:Alexwillis/William Whitecloud

William Whitecloud is an African born Australian author and self transformation facilitator dedicated to empowering others in living soul-inspired lives. His first book The Magician's Way was an Australian #1 metaphysical best seller and his Living From Greatness year long trainings from 2000 to 2010 were the most successful self transformation programs of their time.

Whitecloud's association with Magic - as he refers to the creative orientation he teaches - goes back a long way. He was born in a small African country called Swaziland, where his parents were carving a 35,000 acre sugar and citrus estate out of virgin bushland. Growing up in such a wild and remote part of the world influenced his character and personality in many ways, but probably the most enduring effect that time had on him came from being immersed in the supernatural worldview of the tribes people around him. As he himself recalls, Whitecloud seemed to live in an enchanted world where a host of entities and elemental forces wrestled each other for control over the fate of every living thing.

His search brought him into contact with the alchemical principles of Hermetic Philosophy and the ideas of Robert Fritz, founder of Technologies For Creating. Both modalities pointed to the premise that people subconsciously create their own reality and that there is a way in which they can direct the subconscious mind to create the reality they choose.

In 1996, inspired by the momentum of his own self-transformation, he founded the program he called Living From Greatness, a personalized course dedicated to empowering participants in discovering and living their authentic nature and potential. While continuing to be involved in the LFG program, he also worked one on one with thousands of people, coaching them in bringing their dreams into reality. His twenty-year search to discern the essence of what it takes for people to connect with and live from their creative spirit forms the basis of his first book, The Magician's Way as well as the sequel, The Last Shaman.

For a long time Whitecloud lived in Byron Bay, Australia, where he devoted his time to coaching, writing, enjoying his young family, and letting life - as he says - unfold by magic. In 2012, inspired by the unprecedented change unfolding globally, he moved to California to contribute his methods of facilitating profound personal and communal transformation to a global audience.