User:Alikus2000/Intenium

INTENIUM is a European distributor of casual games. The company develops, licenses and publishes casual games on the international market. The company works actively in online and retail channels.

INTENIUM maintains its own development studio for PC and console games, as well as the direct distribution channels via brick and mortar retail chains and the Internet: foremost through INTENIUM’s own game platforms DEUTSCHLAND SPIELT! and SCREENSEVEN, extensive network of partners and relevant listings in all retail channels in Germany, Switzerland, Austria, USA, France, Benelux, the UK, Scandinavia and Russia. Annually, the company publishes over 250 new products, including a large number of in-house developments.

Among the last announced game releases based on the very strong international and national licenses are “Wickie and the strong men” for Nintendo DS©, as well as “GZSZ – Flirt und Karrier” for PC and iPhone.

INTENIUM is also managing Gamepoint.de, an innovative Social Gaming Community Platform, which combines online multiplayer games with distinct community elements. In August 2009 steadily following the diversification strategy, INTENIUM has launched casual game of the next generation – “Alamandi” (www.alamandi.com). This Casual Multiplayer Online Game allows users, while playing, to solve cooperatively different tasks of the online world and, at the same time, to explore and to transform it.

In addition, the company constantly expands the scope of business and establishes subsidiary enterprises with strong international partners which drives the business to the next level.

Concept of Success A key strategic advantage of INTENIUM is the combination of product development, sales & distribution infrastructure under one roof. The marketing information flows right to Game Development due to direct customer contact through INTENIUM’s own gaming platforms and retail channels, in order to create new highly targeted products. Therefore, INTENIUM has a significant competitive advantage over pure distributors or developers.

Deutschland-spielt.de is the biggest independent game-platform for casual games in German-speaking countries and counts millions of loyal customers. The web-site currently has a 7-digit monthly downloads number and this figure doubles every 12 months.

The innovative technology “Game Center” provides a unique combination for online and retail business, from which many of the partners benefit. The distribution partners of INTENIUM include strong Internet platforms as well as big retailers.

The core target audience of casual games is adults 30+ years old with a vast proportion of women. For users casual games are a great way to leave the everyday life troubles behind them and relax. Playing casual games also helps to develop logical thinking while having fun.