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- CID Entertainment -

CID Entertainment is a Brazilian record label established in August 1958 by Hermann Zuckermann, a German immigrant with a Brazilian Citizenship. He came to live in Brazil during WWII and held various activities until become co-owner of the company "Emerson" producer of televisions and appliances. When he left this society he received a subsidiary of this company which was a small and disabled factory for pressing LP's. This is the beginning of CID's history.

At the beginning CID was a factory for labels that did not have their own factory plants at that time. When Hermann´s two sons joined the business, in the mid 1960´s, CID started, little by little, to develop and became a record company releasing her first musical productions. It started with musical production for children under the infant brand named Carroussel. The transparent colored vinyl were very popular amongst kids during many years. At the end of the decade CID began hiring artists who would form its cast. Artists like Emilio Santiago, Nana Caymmi, Moreira da Silva Bezerra da Silva, and the New Baiano Caetanos and many others were released under CID´s label. Important international stars like Donna Summer, Barry White and Patrick Hernandez were distributed in Brazil by CID.

In the 1980´s CID continues to develop it´s musical cast and starts selling it´s records (LPs) in supermarkets and department stores across the country at budget prices. During the '90s CID launches its traditional albums in the new support (Compact Disc) and continues to record new artists. Brazilian artists such as: Orquestra Tabajara, Quarteto em CY, Roberto Menescal, Miele, MPB-4, Silvio Cesar, Claudia Telles join the cast.

CID´s musical repertoire is very diverse but in most recent times the company has been dedicated to Brazilian music recording (vocal, instrumental, samba, forró and bossa nova). Children's products (which led the company) are also very representative. Other successful content are the recordings of the anthems of football clubs in Brazil. Produced in the '70s they became a huge success and are played during Official championships on the stadiums and Tv stations.

With the arrival of the twenty-first century, the way we consume music has changed and CID has been following all these changes. The collection of more than 1,000 (one thousand) titles from the label is now distributed via download and streaming through various channels that keep multiplying by the internet as media such as LPS and CDS are practically in the past and have been replaced by computers, tablets, among other means of downloading and listening to music.

To learn more about CID ENTERTAINMENT visit www.cid.com.br