User:Annytai01/sandbox

Scott Morrison of 3x1- The Man Behind the Designer Customized Jeans Reboot Looking for a bespoke one-of-a-kind experience that attracts everyone from Arab sheiks who pay over a thousand dollars per pair to GQ Magazine’s Anthony Parker, NBA Star? Look no further than 3x1 in Mercer Street. You can come in and tell them your specifications. As a matter of fact, you can bring in a favourite pair of jeans you have from another brand and see it made to order and recreated with details you specify fight before your eyes. Watch something made to measure to fit your specifications exactly. One thing is for sure, and that is that no one will have the same pair of jeans like you do. Plus, no one is going to have the same fit of jeans. After all what can fit you more perfectly than your own made to order, bespoke 3x1 pair of jeans? Scott Morrison- Denim Geek Calling himself a denim geek and rightly so, Scott Morrison now has a brand new store called 3x1 right on Mercer Street, quietly tucked away. The plan was for this store to be the world’s most comprehensive denim outfitter and everything fell into place beautifully. Get a Customized Jeans Experience at 3x1 Seeking to create a jeans experience that was fully customizable for denim aficionados with like-minds, Mr. Morrison opened shop for this purpose alone. Many people have never been to a denim factory so the only way to really create a great pair of pants for them was to invite them into a space where they can see everything happen from concept to final product. Every customer who walks into 3x1 can build the vision they had in mind. No one had ever done this concept in the past and it was considered pretty progressive. Get What You Want at 3x1 Many guys might opt for the four-pocket classic straight legged pair of jeans. Others even want inside out jeans done. It is in the store where all the magic happens. There are forty employees within the shop with specialties that range from finishers, sewers, knitters and pattern makers. How Does It Work? You get a denim specialist assigned to you as a client. Your specialist then assists you in determining exactly what you have in mind, the size and the fit. This approach is pretty complicated. Each person needs to have a pattern made by an expert patternmaker just for them. Rather than old fashioned muslin to create blue prints, denim fabric is used for the pattern. After a secure fitting, it becomes digital and the pattern is stored in a library after it is created. This way, if you want more jeans done for you in the future, or any changes done later on with the same design as the foundation, all the store needs to do is to pull out your own unique pattern. There are endless options for customizing the experience. From rivets to buttons, to back-pocket embroidery to seams. Each of the waistbands custom made in 3x1 gets the logo embroider.