User:Anoushka Adya/sandbox

Anoushka Adya is a successful entrepreneur with two successful start-up businesses. She is an Internet entrepreneur and is the founder and CEO of Di-Mentions Studio one of India’s top Digital Media Agency. She is also a Social entrepreneur and is the founder and CEO of Lajja Diaries, a feminist platform for Women Empowerment and that gives voice to victims of violence, thereby creating a community of Women.

Early Life
Anoushka was born as the daughter of Rajiv Adya and his wife Jyoti Adya. Anoushka studied for a master's degree in Marketing and Strategy from the Warwick Business School, UK and did her under-graduation from St. Xavier's College in Mumbai. She is a follower of Zen Buddhism and the Osho Philosophy.

Career
Anoushka Adya's first job after she completed her masters' at Warwick Business School was as a digital marketer for beverage company Whyte & Mackay in the UK. She then worked for multiple startups. She joined marketing company House of Kaizen in 2013 and realized that she was passionate about digital marketing. "The ideas were big and I wanted to bring that back home," she says. She quit to start a digital marketing platform in Mumbai in 2014. She spent a few months learning about the Indian market and meeting digital agencies to come up with a business plan. She decided to focus on design, strategy and media, and started meeting potential clients. She launched Di-Mentions once she had signed three clients. She has worked with more than 100 clients, including Audi, Rolls Royce, Essel World and Amazon India, in India, London and Dubai.

Anoushka is also very passionate about her other very ambitious start-up Lajja Diaries and she is relentlessly working towards making it an active platform for awareness around feminist issues in India. The Lajja team is going about bit by bit disseminating their perspective across the web and helping to change a few mindsets. They have also tied up with volunteers in the medical and healthcare sector to help and counsel those who need it the most. They are using the digital platform to not just do quality advertising but contribute to dialogue around important gender and feminist subjects.

Awards
Anoushka Adya is a TEDx Speaker and has spoken about the “5 Ways in which society creates Gender stereotypes”. She has also been nominated for the 30 Under 30 in Media and has won the “Rising Star for the Year” by Exchange4Media Media Ace Awards. She also recently received the Digital Woman Award by SheThePeopleTV. She is also a regular Speaker at conferences and Entrepreneur Events.