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<!-- EDIT BELOW THIS LINE Arpan Anand Assistant Professor- Marketing

Academic Qualifications
 * Ph.D. (Marketing) (Pursuing), University Business School, Panjab University, 2016
 * NET (Management), 2012
 * M.B.A (Marketing), National Institute of Technology, Kurukshetra, 2011
 * M.Com (Commerce), Kurukshetra University, 2016
 * B.Com (Commerce), Kurukshetra University, 2009

Prof. Arpan Anand is young and energetic academician who believes in creating and disseminating knowledge through his innovative and experiential ways. He is an impressive blend of talent which has facilitated him to add a number of feathers on his cap evenly. After his 3 years stint with one of the leading banks in India, he moved to academics and have in-depth management know how which is imperative for mentoring and teaching excellence. Since the very beginning of his academic career, Prof. Arpan started to add zest to his research profile by publishing into ABDC listed journals.

Research Interests
 * Marketing Management
 * International Marketing and
 * Marketing Strategy

Courses Taught •	Integrated Marketing Communication •	Consumer Behaviour •	Sales and Distribution

Professional Activity
 * Guest editor ‘Asian Journal of Management Science and Applications’- Inderscience Publishers
 * Guest editor ‘International Journal of Supply Chain and Operations Resilience’- Inderscience Publishers
 * Guest Editor ‘International Journal of Indian Culture and Business Management’-Inderscience Publishers (ABDC Ranked)
 * Reviewer ‘FIIB Business Review’- UGC Listed Journal
 * Effective Sales Management
 * Resource Person in MDP’s and FDP’s
 * Marketing Innovations

Selected Publications
 * Research article “Impact of Liberalization on Insurance Sector in India” Journal of Services Research (JSR), An ABDC Ranked Journal
 * Research article “IMRPs and Advancing International Marketing Education” Journal of International Business Education (JIBE), An ABDC Ranked Journal, Vol. 11.
 * Research article “Portraying CEO as Strategic Leader.” Accepted (Issue is yet to be allotted), Journal of Global Business Advancement, Scopus Indexed, Inderscience, an ABDC ranked Journal.
 * Research article on “Relationship Marketing: An Alternate to marketing Mix”, Frontiers of New Era for Indian Economy, Bharti Publications. (ISBN: 978-93-85000-54-6)
 * Case Study on “Investigations on Impacts Provided by International Marketing” MMU Journal of Management Practices (Official Journal of MM University, Mullana), Vol. 8 (2) 2015 (ISSN-0974-7257).

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