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ANDHRA JYOTHY
Andhrajyothy, as newspaper, news channel and also through web became a forum for analysis, criticism, disputation, comment, and agenda building. This Telugu daily, was founded on 1st July 1960. Eminent personalities like Narla Venkteshwara rao, a noted rationalist, KLN Prasad, an emerging entrepreneur and few other friends together started Andhra Printers Private Limted in Vijayawada. Andhrajyothy daily was inaugurated by then minister of information and broadcasting B.V.Keskar in a ceremony presided over by then Chief Minister of AP Damodaram Sanjeevayya. In the beginning, the paper was published in four editions. The year 2000 saw Andhrajyothi publication coming to a halt and then it entered into hiatus. During this period ownership changed hands and it again rebounced operations in 2002 under the guidance of Sri Vemuri Radhakrishna.

A brief hiatus....
At inception, the editorial team of the Andhrajyothy, led by Chief Editor Narla Venkateshwara Rao, comprised of Associate Editors Vidwan Vishwam and Nanduri Venkateshwara Rao. In 1977 Narla Venkateshwara Rao stepped down as Editor and the mantle was transferred to Nanduri Rammohan Rao. Inaganti Venkatrao suceeded Nanduri. Turlapati Kutumbarao, Puranam Subramanya Sarma were some of the eminent Editors who led the paper successfully. Unfortunately, the publication came to temporary halt in the year 2000.

Resurrection... and humble beginnings:
Sri Vemuri RadhaKrishna who had a close relationship with paper as its senior reporter, brought the paper back on track. Under the leadership of Sri Vemuri Radhakrishna and with K. Ramachandra Rao as Editor, Andhrajyothy began its journey the second time on October 15, 2002. Since 2008, K. Srinivas, a litterateur and senior in Telugu Journalism, has been serving as the Editor. Shri vemuri Radha Krishna has been leading the paper on a sustained growth trajectory. From being a paper published from just 9 locations in Telugu region, it has expanded to 21 locations like including Banglore and Chennai. In tune with Gandhiji's vision of rural empowerment, Andhrajyothy publishes tabloids with exclusive content related to regional events in villages, mandals and Districts encompassing all 44 districts of two states. Under his guidance, Andhrajyothy stepped into digital arena with the launch TV Channel ABN andhrajyothy.

The Journey..
One of the most important phases in the journey is during Telangana movement. The unified Andhra Pradesh state was being torn apart with Separatist movements in Telangana on one side and people of Andhra taking to streets demanding a united Andhra on the other side. During such tumultuous period, Andhrajyothy declared that formation of Telangana state was inevitable. At the same time, Andhrajyothy's news channel- ABN was banned on the pretext that it is anti-Telangana throughout Telangana for two years. Later, the channel won a legal battle in Supreme Court and resumed its journey.

Andhrajyothy is fastest growing newspaper and as per Audit Bureau of Certification (ABC) it's circulation has increased by 24 percent and it was reflected in the statistics of last two years between 2016-18 (Jan-June). The readership also saw phenomenal growth and it was mentioned in Indian Readership Survey (IRS) report as 84 percent between 2015-17.

Features of Andhrajyothy at a glance..
Writer – Column

Vemuri Radhakrishna – Kotha Paluku

K. Srinivas – Sandharbam

Vice-President of India – M.Venkaiah Naidu

Krishna Rao – India Gate

Rajdeep Sardesai – Deepa Sikha

Bharat Jhunjhunwala – Bharatha Vakyam

Literary page- Vividha

This supplementary page appears on every Monday and it gives varied literary articles including debates on literature, feature writing, information on programmes, meetings, book release functions and in depth analysis on different topics.

Special features
Andhrajyothi not only giving regional, national, international, sports, cinema and business news, but also catering the needs that suits the tastes of readers, netizens and others through a special feature page titled as “Navya”. Among all these special features, some are appearing daily, others will appear once in a week. These includes...

Drusyam: Entire news related to film industry in this section that is once in a week.

Smart: This page creates interest among all sections of people, particularly youth to know about electronic gadgets including computers, mobiles, software and other information. It appears only once in a week.

Doctor:: Keeping the health as a top priority, this page gives info about updates in health and medical sectors, different way of treatments and also about fitness.

Young: This page is dedicated to young generation who aspire great future and gives details of those people who reached heights and also adds flavour with news about fashion.

Yatra: Travelogue page is one of the interesting pages as readers and netizens will come to know about beautiful travel destinations around the globe. This page also appears once in a week.

Nivedana: Spirituality is part of Indian society and there are strong beliefs and sentiments prevailed in this. This page is completely dedicated to spiritualism.

Littles: Special page for children’s also designed to cater the needs of little hearts includes puzzles, success stories related to children.

Sakala: It touches different angles in personal life including issues related to husband and wife

Cookery: Cooking techniques and ingredients reflecting unique environmental and cultural traditions and trends will appear in this page.

Aneka: Entertainment coupled with wonders in different parts of the world will be reflected in this special page.

Diksuchi: Disksuchi is a ready reckoner to career orientation, employment news and competitive examinations

Business Plus: Day to date updates about business and industry, special focus on needs of the readers appears in this page

SUNDAY MAGAZINE: Sunday Magazine is giving elaborate information on different features including cover story of the week, Balajyothi, spiritual issues, new books, cinema, horoscope and doctor’s advice.

TV Channel, Web:
Andhrajyothy has entered digital era through www.andhrajyothy.com and the TV channel ABN Andhrajyothy, to move close to people in this digital revolution. The website is provides latest updates of national and international developments and boasts of separate sections for Andhra Pradesh and Telangana State. Different segments of the website like Chitrajyothy, Kreedajyothy, Business, Editorial, Photos, Navya features caters to the needs of different sections of the society. The website claims that it has nearly 6 lakh visits to the site and 8 crores page views. The andhrajyothy.com has 12 lakh followers on Facebook, which it says has reinforced faith on its media publication. Viewers started following the web by downloading Andhrajyothi App for their Andriod, IOS versions of tabs and also mobiles. Switching over to programmes, 'Open heart with RK' programme hosted by MD of Andhrajyothy Sri Vemuri Radhakrishna is watched widely in Telugu states. As the title indicates, prominent personalities from all walks of life pour out their hearts and share their experiences-both personal and professional-in this programme. A special section is dedicated to this programme in the website, wherein one can access all the previous episodes. The website has various sub domains - nri.andhrajyothi.com for NRI abroad; edu.andhrajyothy.com for professionals and students; lit.andhrajyothy.com for the literature-enthusiasts; health.andhrajyothy.com for the health-conscious. And there is one for foodies and 'masterchefs' too: www.andhrajyothy.com/pages/cooking

A brief look at various sections...
For those far away from home..

This is designed keeping in mind the needs of Telugus in US and the Gulf. Updates about recent developments in Telugu states along with sections for special features like overseas cinema, a letter from Gulf (Gulf lekha), videshi winner (about NRI's professional and personal accomplishments) are available in here. This page also provides information regarding various Telugu associations abroad.

For students This section is designed to keep Telugu youth abreast of latest developments around them to excel in career and education. This section has troves of information regarding career choices, employment opportunities, both at home and abroad, links to various video lessons. There is also a special section for personality development, complementing the above features.

Looks: Andhrajyothy website has separate segments for create awareness about various health issues, for precautions needed to be taken to stay healthy and keep illness away. Information about traditional medicine is also provided in the site health.www.andhrajyothy.com

Literature.. Poetry, short stories, plays, has a special place in Telugu literary world and is also force behind the social revolutions. Andhrajyothy has special sections that feature classics like Ramayanam, Mahabharatam etc. and contemporary literature including jokes, cartoons, information about cultural events.

Delicious food: Andhrajyothy has came up with an exclusive segment for food. Detailed videos on how to cook both traditional and modern foods are available at http://www.andhrajyothy.com/pages/cooking

On Youtube too..
ABN Andhrajyothy on Youtube...one can access the news of ABN Andhrajyothy 24x7 on all platforms like Tablet, smart phones etc. This channel features several programmes like insider, which has in-depth analysis of latest developments and Red alert, providing political and crime news coverage. Channels also show cases 'Indian kitchen' for those looking for some traditional Indian recipe. The channel subscription as per Alexa survey, is 13 lakh subscriptions.